User Acquisition Manager (Display and Programmatic)

Quadcode · Georgia · Posted Apr 22
Full-Time
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About this role

**About the Team** We are Quadcode, a fintech company excelling in financial brokerage activities and delivering advanced financial products to our global clientele. Our flagship product, an internal trading platform, is offered as a Software-as-a-Service (SaaS) solution to other brokers. We are looking for a **User Acquisition Manager (Display and Programmatic)** to join our Marketing Team.   You’ll be working with our key product — the **IQ Option** trading platform, used by millions of users worldwide. We cover all traffic sources, manage large budgets, and have a professional, young marketing team that drives key business decisions independently.   This is a full-time remote role (5/2) in the EET/EEST time zone, with team syncs every Friday at 11:00. Join us and help build the future of fintech! ### Tasks * Scaling and optimizing programmatic and display campaigns across DV360, Amazon Ads, and Criteo to drive top of the funnel awareness and conversions. * Sourcing and negotiating exclusive inventory deals (PMPs, Programmatic Guaranteed, Private Deals with our partners) for premium ad placements. * Executing and managing CTV campaigns, setting up tracking frameworks to measure the true downstream effect of CTV. * Planning and executing Brand Lift Studies in DemandGen, alongside complex A/B and uplift tests to measure true incremental impact. * Designing and optimizing cross-channel user journeys, leveraging Campaign Manager 360 for tracking, frequency management, and attribution. * Diving deep into raw analytics (including CM360 path to conversion): uncovering hidden patterns, identifying growth opportunities, building hypotheses, and defending them to the team. * Managing creatives and collaborating closely with our in-house motion designers and analytics teams to adapt strategies for display, rich media, and CTV formats. * Taking ownership of ad budgets and allocating them strictly based on data-driven models and full-funnel goals. ### Requirements * Proven experience as a Programmatic/Display Manager with large budgets on global markets. * Hands-on, extensive experience running campaigns in DV360, Amazon Ads, and Criteo. * Mandatory deep expertise in Campaign Manager 360, including Floodlight configuration, audience sharing, and cross-channel attribution. * Successful track record of working with the upper part of the marketing funnel, specifically dealing with CTV measurement and BLS setups. * Hardcore analytical skills: you understand mathematical statistics, make decisions exclusively on data, and can easily explain concepts like confidence intervals and p-values to the team. * Deep understanding of marketing incrementality and causal impact analysis. * Proficiency with tools like Google Analytics and mobile measurement partners (e.g., AppsFlyer). * Native-level Russian and professional proficiency in English (B2). ### Nice to have * Ability to write code (Python, SQL) for complex marketing research, data clustering, or process automation. * Experience using LLMs to accelerate script writing, data parsing, and solving non-standard analytical tasks. * Previous experience in the fintech industry. ### We offer * Full-time remote work model (Service Provider contract). * Competitive remuneration and performance-based bonuses. * Flexible working hours. * A professional and stable marketing team, supported by a fully in-house video production, analytics, and design team. * High autonomy in launching marketing campaigns and technical setups. * A friendly, enjoyable, and positive work environment where your data-driven decisions directly impact the product. With a team of 500+ creative and tech-driven people across the globe, Quadcode is the place where ideas turn into impact, where every project is a chance to grow, innovate, and make your mark. **Join us today, and let's shape the future of fintech together!** *Note: All applications will be treated with strict confidence. We thank all applicants for their interest, however, only those candidates selected for interviews will be contacted.* #LI-JM1

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