Social Media & PR Manager (MLOA coverage 6-month temporary position)

**Position Summary****:**We are seeking a **high-impact, hands-on Social Media & PR Manager** to lead how Cuisinart shows up across organic social, influencer marketing, and earned media.This role sits at the intersection of **brand storytelling, culture, and commerce**, responsible for translating product innovation and key business moments into compelling narratives that drive **engagement, visibility, and conversion**.You will lead day-to-day execution while shaping strategy—partnering across teams and managing agency relationships to deliver **seamless, high-performing programs** that strengthen brand equity and accelerate growth. **Key Responsibilities**: **Social Media Strategy & Execution (Owned Channels)** * Lead development and execution of the social content calendar, ensuring alignment with product launches, retail priorities, and seasonal moments * Deliver consistent, premium brand storytelling across platforms, maintaining voice, tone, and visual identity * Drive always-on engagement through community management, partnerships, and recurring activations (e.g., contests, collaborations) * Optimize content effectiveness through strong product linking strategy, informed by distribution, ratings, and reviews * Oversee and approve user-generated content (UGC), ensuring compliance and brand alignment **Influencer & Creator Marketing** * Build and execute influencer strategies that amplify priority launches and key commercial initiatives * Identify and activate creators across tiers (macro to niche), ensuring strong audience alignment and content quality * Develop clear campaign briefs with defined deliverables, timelines, and performance KPIs * Lead content review and approvals to ensure accuracy, consistency, and impact * Partner with retail teams (Amazon, Target, Costco) to deploy creator-led programs that support sell-through * Manage influencer product seeding and maintain an organized, scalable content asset library **Public Relations & Earned Media** * Lead PR planning and execution, including press releases, media outreach, and product sampling programs * Align PR timing with innovation pipelines, marketing campaigns, and retailer strategies * Identify and activate real-time and cultural opportunities to elevate brand relevance * Oversee product placement opportunities across entertainment and media * Monitor brand sentiment using social listening tools; proactively flag risks and identify opportunities * Support retail media integration by aligning editorial storytelling with key selling periods * Deliver monthly earned media reporting with actionable insights **Cross Functional Leadership & Agency Management** * Lead and manage social and PR agencies, ensuring high-quality execution and continuous optimization * Partner closely with Brand, Creative, eCommerce, Trade, and Retail Media teams to deliver integrated programs * Develop clear, compelling presentations showcasing performance, insights, and strategic recommendations * Ensure operational excellence through strong planning, communication, and on-time delivery across initiatives. **What Success Looks Like** * Consistent delivery of **on-brand, high-performing social and PR programs** * Strong **creator partnerships** that drive both engagement and retail impact * Seamless **integration across brand, retail, and media strategies** * Elevated **brand presence in culture** through timely, relevant storytelling * Clear, actionable reporting that demonstrates **business impact** **Qualifications/skills****:** * Bachelor’s degree in Marketing, Communications, or related field * 5+ years of experience across social media, influencer marketing, and/or public relations * Deep understanding of key platforms (Instagram, TikTok, YouTube, Meta, Reddit) and emerging channels * Proven ability to manage multiple workstreams in a fast-paced environment * Experience leading agencies and working cross-functionally * Strong project management, communication, and storytelling skills * Analytical mindset with a focus on performance and outcomes * Proficiency in Microsoft Office; experience with tools like Sprout Social and Monday.com is a plus  This is a unique opportunity to step into a **high-visibility role** and help shape how one of the most iconic kitchen brands connects with today’s consumer. You won’t just execute campaigns, you’ll help define the future of **modern, culturally relevant marketing at scale**. **Environmental Factors****:** * Working conditions are normal for an office environment. * Must be able to sit for extended periods of time. * Must be able to use computer keyboard and view a monitor for extended periods of time. * This role requires on-site presence in our Stamford CT location Monday - Thursday. **What we offer****:** * Comprehensive Medical/Dental/Vision plans * Generous Paid Time Off Programs * Life & Disability Insurance * FSA/HSA/Dependent Care FSA * Paid Parental Leave * 401k and company match * EAP & Employee Wellness Programs * Volunteer Days Paid Time Off * Free breakfast and lunch in the Stamford office  Are you passionate about this opportunity but worried that you don’t have 100% of the experience we’re looking for?  We still want to hear from you! Apply online and let us know why you would make a great addition to Conair!