Senior Vice President, Integrated Marketing

Confidential · Bakersfield, California · Posted Aug 19
Full-Time
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About this role

Senior Vice President, Integrated Marketing About the Company Innovative communications agency for disruptive companies Industry Public Relations and Communications Type Privately Held, Private Equity-backed Founded 2008 Employees 201-500 Specialties public relations technology consumer mobile small business telecommunications internet security software cloud computing social media health tech commerce /fin-tech and digital communications strategy digital marketing cybersecurity b2b tech insights & analytics strategic communications strategic marketing financial services energy and creative Business Classifications B2B About the Role The Company is seeking an SVP, Integrated Marketing to join their team. The successful candidate will be a strategic leader within the Integrated Solutions team, responsible for the growth, evolution, and execution of integrated marketing offerings. This role involves serving as a trusted advisor to priority clients, building and scaling integrated marketing capabilities, and driving agency growth. The SVP will lead the performance of integrated marketing programs, establish operational frameworks, and partner with cross-functional teams to deliver impactful, integrated campaigns. Key responsibilities include leading the growth of integrated marketing programs, building and overseeing the integrated marketing function, and driving new business growth. The role also requires the SVP to be a senior strategic advisor to clients, lead collaboration across various teams, and own the operational performance of integrated marketing initiatives. Candidates for this role should have a minimum of 12 years' experience in integrated marketing, brand strategy, communications, or marketing leadership, with a proven track record in a mid-sized or large agency environment. The ideal candidate will have deep expertise across integrated marketing disciplines, experience in supporting enterprise or high-growth brands, and a strong ability to grow client relationships. Success factors include a strong background in leading integrated marketing functions, experience in developing award-winning campaigns, and the ability to influence clients and senior stakeholders. The role requires a leader with exceptional executive presence, communication skills, and a passion for driving profitable growth. The SVP will also be responsible for recruiting, mentoring, and developing talent, as well as identifying emerging channels and marketing trends to continuously evolve the company's integrated marketing capabilities. Hiring Manager Title EVP, Integrated Solutions Functions Marketing Business Development Confidential

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