Performance Marketing Manager

Back to careers Performance Marketing Manager Gurugram, India Apply Now We are seeking a highly analytical and results-driven Performance Marketing Manager to plan, execute, optimize, and scale digital campaigns across various performance marketing channels. The ideal candidate is a data-savvy marketer with a strong background in Meta, Search (Google & Bing), OTT, YouTube, LinkedIn, and Programmatic Advertising. Responsibilities: Develop, manage, and optimize performance marketing campaigns across multiple platforms, including Meta (Facebook & Instagram), Google Search, OTT, YouTube, LinkedIn, and Programmatic advertising.Design and implement strategic digital marketing plans that drive customer acquisition, lead generation, and revenue growth.Monitor, analyze, and optimize campaign performance using data-driven insights and A/B testing.Allocate and manage digital advertising budgets effectively to maximize ROI.Stay updated with platform updates, industry trends, and emerging technologies to improve campaign effectiveness.Work closely with creative, content, and analytics teams to optimize ad creatives, landing pages, and user experience.Track and report on key performance indicators (KPIs), including CAC, ROAS, CTR, CVR, and LTV.Leverage automation tools and AI-driven insights to optimize media buying and audience targeting.Manage relationships with ad platform representatives and technology partners to drive campaign success.Ensure all campaigns align with brand guidelines, compliance regulations, and industry best practices. KeySkills & Qualifications: 5+ years of experience in Performance Marketing across Meta, Search, OTT, YouTube, LinkedIn, and Programmatic advertising.Proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, YouTube Ads, and other ad platforms.Strong analytical mindset with expertise in using Google Analytics, Google Tag Manager and other tools.Experience with conversion tracking, attribution modelling, and audience segmentation.Hands-on experience with A/B testing, bid strategies, and campaign optimization techniques.Ability to manage huge ad budgets with a focus on maximizing performance.Strong knowledge of performance marketing metrics, algorithms, and bidding strategies.Excellent problem-solving skills with a data-driven approach.Strong communication and presentation skills.Ability to work in a fast-paced, results-oriented environment. Preferred Qualifications: Experience in e-commerce is a plus.Certifications in Google Ads, Meta Blueprint, LinkedIn Ads, or Programmatic Advertising.Familiarity with marketing automation tools, CDPs, and CRM platforms like HubSpot, Salesforce, etc. Apply for this job indicates a required field Full name * Email Address * Phone Number * Select Functional Area * Select one...AccountantArt DirectorBusiness DevelopmentCopywriterClient ServicingGraphic DesignerHR & AdminMedia PlanningMotion Graphics / Video EditorPerformance MarketingSocial Media Experience Level * Select one...Fresher/ Intern1 - 2 Years 2 - 4 Years 4 - 5 Years 5 - 8 Years 8 Years and above Message Thank you! Your job application has been received! Our team will be in touch with you shortly. Oops! Something went wrong while submitting the form. < Back to careers Performance Marketing Manager Gurugram, India Apply Now We are seeking a highly analytical and results-driven Performance Marketing Manager to plan, execute, optimize, and scale digital campaigns across various performance marketing channels. The ideal candidate is a data-savvy marketer with a strong background in Meta, Search (Google & Bing), OTT, YouTube, LinkedIn, and Programmatic Advertising. Responsibilities: Develop, manage, and optimize performance marketing campaigns across multiple platforms, including Meta (Facebook & Instagram), Google Search, OTT, YouTube, LinkedIn, and Programmatic advertising.Design and implement strategic digital marketing plans that drive customer acquisition, lead generation, and revenue growth.Monitor, analyze, and optimize campaign performance using data-driven insights and A/B testing.Allocate and manage digital advertising budgets effectively to maximize ROI.Stay updated with platform updates, industry trends, and emerging technologies to improve campaign effectiveness.Work closely with creative, content, and analytics teams to optimize ad creatives, landing pages, and user experience.Track and report on key performance indicators (KPIs), including CAC, ROAS, CTR, CVR, and LTV.Leverage automation tools and AI-driven insights to optimize media buying and audience targeting.Manage relationships with ad platform representatives and technology partners to drive campaign success.Ensure all campaigns align with brand guidelines, compliance regulations, and industry best practices. KeySkills & Qualifications: 5+ years of experience in Performance Marketing across Meta, Search, OTT, YouTube, LinkedIn, and Programmatic advertising.Proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, YouTube Ads, and other ad platforms.Strong analytical mindset with expertise in using Google Analytics, Google Tag Manager and other tools.Experience with conversion tracking, attribution modelling, and audience segmentation.Hands-on experience with A/B testing, bid strategies, and campaign optimization techniques.Ability to manage huge ad budgets with a focus on maximizing performance.Strong knowledge of performance marketing metrics, algorithms, and bidding strategies.Excellent problem-solving skills with a data-driven approach.Strong communication and presentation skills.Ability to work in a fast-paced, results-oriented environment. Preferred Qualifications: Experience in e-commerce is a plus.Certifications in Google Ads, Meta Blueprint, LinkedIn Ads, or Programmatic Advertising.Familiarity with marketing automation tools, CDPs, and CRM platforms like HubSpot, Salesforce, etc. Apply for this job indicates a required field Full name * Email Address * Phone Number * Select Functional Area * Select one...AccountantArt DirectorBusiness DevelopmentCopywriterClient ServicingGraphic DesignerHR & AdminMedia PlanningMotion Graphics / Video EditorPerformance MarketingSocial Media Experience Level * Select one...Fresher/ Intern1 - 2 Years 2 - 4 Years 4 - 5 Years 5 - 8 Years 8 Years and above Message Thank you! Your job application has been received! Our team will be in touch with you shortly. Oops! Something went wrong while submitting the form. Inspiring action, changing behaviour, creating connections — Growth Unstoppable Pomelo Digital Dans Ventures Pvt. Ltd. Unit No. 26, HARTRON Complex, Electronic City, Phase IV, Udyog Vihar, Sector 18, Gurugram, Haryana 122015+91 98710 95395 Thank you! Your submission has been received! Oops! Something went wrong while submitting the form. CompanyAbout UsTeamCareersServicesBrand StrategyDigital StrategySocial MediaContent Creation & FilmDigital MediaTech PlatformsResourcesOur WorkContact Us © 2025 DANS Ventures Private Limited — All Rights Reserved