Multimedia Account Executive: TV + Digital Advertising Sales

KARK 4 · Little Rock, Arkansas · Posted Aug 9
Full-Time
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About this role

KARK 4, FOX16 and Nexstar Media Group are looking for an ambitious, consultative sales professional to join Arkansas' leading local media company. If you're competitive, driven by results, and passionate about helping businesses succeed, this is an opportunity to build an exciting, high-income career with one of the nation's largest media organizations. As a Multimedia Account Executive, you'll partner with local businesses to create customized advertising strategies using one of the most comprehensive marketing portfolios in the industry. From broadcast television to streaming, search marketing, social media, connected TV, programmatic advertising, and our rapidly growing local digital platforms, you'll have the tools to help clients reach customers wherever they are. You'll represent some of Arkansas' most recognized local brands, including: KARK4, FOX16, CW Arkansas, KARZ In addition, you'll have access to premium national advertising solutions, including: The Weather Channel Amazon Shop IQ Streaming TV & Connected TV (CTV/OTT) Live Streaming Sports Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Advertising YouTube/YouTube TV Digital Video Email Marketing Native Advertising Audience Targeting & Retargeting And an ever-expanding suite of digital marketing solutions. What You'll Do: Implement marketing strategies to consistently grow revenue and exceed revenue goals. Establishes credible relationships with local businesses Makes sales calls on existing and prospective clients. Maintains assigned accounts and develops new accounts. Prepares and delivers sales presentations to clients. Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Provides clients with information regarding rates for advertising placement in all media. Performs other duties as assigned. Requirements & Skills: Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience Experience in outside (B2B) Sales strongly preferred Strong sales insight and proficiency in all phases of the sales cycle, proactive outbound phone sales and new account development Ability to grow and maintain a consistent and robust sales funnel Ability to perform independently in a fast-paced, hyper-competitive sales environment Implements strategies to consistently grow revenue and exceed revenue goals Excellent interpersonal skills; positive, outgoing, sociable, and charismatic – you pride yourself on being able to strike up a conversation with anyone Excellent communication skills, both oral and written Develops advertising schedules with clients and station personnel responsible for placing advertising into station media Works with clients and station personnel to develop advertisements Sales experience preferred, but not required Fluency in English Valid driver’s license with an acceptable driving record and reliable transportation Performs other duties as assigned What we offer: Competitive pay with uncapped earning potential Professional growth opportunities Training by a seasoned management team Supportive leadership that are invested in the success of each of our team members A focused, responsible and collaborative work environment Recognition and reward for outstanding performance 401K with company match option to plan for the long-term Vacation & Holidays Physical Demands & Work Environment: The Account Executive must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work in close proximity to others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions.

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