Digital Sales Specialist

Nexstar Broadcasting · Brownsville, Texas · Posted 1 weeks ago
Full-Time
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About this role

ValleyCentral's advertising team is adding an experienced Digital Specialist in the Rio Grande Valley to support our growth! If you're hard-working and love being part of a winning team we want to hear from you! Job Responsibilities: Works with Account Executives and Clients to develop and execute digital forward go-to-market advertising strategies and tactics that result in meeting and exceeding campaign goals. Develop media strategies for growth based on overall advertiser goals/objectives. Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns. Ability to articulate benefits of various advertising platforms including Broadcast Television, Programmatic, OTT/CTV, Search and Social, and other emerging ad tech tactics and platform. Train and collaborate with Account Executives to enhance their understanding of digital products. Proven ability to work in a fast paced and deadline-oriented business. Requirements & Skills: BA or BS in Business Marketing, Advertising or Communications preferred 2+ years of digital marketing or media sales preferred Significant knowledge of the local digital marketing services product offering and effective use for clients Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment Effective communication and client presentation skills Excellent follow-up, strong organizational skills and attention to detail Proven ability to meet and exceed sales goals #Ll-onsite

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