Digital Marketing & Content Manager

Midwest Institute for Nonsurgical Therapy (MINT) is seeking a creative, hands-on Content & Digital Marketing Manager to help grow our healthcare brand. This is not a traditional social media manager position. We are looking for someone who can plan, film, edit, publish, and analyze digital content while helping coordinate our broader marketing efforts. You will work directly with physicians and leadership to turn complex medical topics into clear, engaging content for patients. What You’ll Do Plan and manage a consistent social media content calendar Film physicians, staff, patient testimonials, educational videos, and other practice content Set up and operate cameras, microphones, lighting, and basic production equipment Edit short-form videos for Instagram Reels, TikTok, Facebook, YouTube Shorts, and other platforms Add captions, graphics, titles, thumbnails, and other finishing elements Turn longer recordings into multiple pieces of short-form content Write social media captions and patient-friendly educational content Publish and manage content across Instagram, Facebook, TikTok, YouTube, and LinkedIn Monitor performance and identify which topics and formats generate the strongest response Help coordinate content for new locations and markets as the practice expands Work with outside SEO, website, advertising, and media partners Help track patient inquiries, leads, consultations, and other marketing results Maintain organized photo and video libraries Coordinate with outside editors or production teams for higher-end projects when needed Start and coordinate an influencer marketing program Content Topics Our content focuses on minimally invasive treatments and patient education, including: Prostate artery embolization Uterine fibroid embolization Peripheral artery disease Venous disease Men's and women's health Minimally invasive alternatives to surgery You do not need to be a medical expert, but you should be able to learn quickly and turn physician expertise into content patients can easily understand. What We’re Looking For Experience creating digital or social media content Strong video filming and editing skills Ability to independently produce professional-quality short-form video Experience with Instagram, TikTok, Facebook, YouTube, and/or LinkedIn Experience with Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, CapCut, or similar software Strong writing and communication skills Good visual judgment and storytelling ability Highly organized and able to manage multiple projects Comfortable working directly with physicians and leadership Able to take a project from idea to filming, editing, publishing, and performance review Preferred Experience Healthcare or medical marketing Physician or patient-education content Photography YouTube content creation CRM or marketing automation platforms SEO or digital advertising Multi-location businesses HIPAA and patient media-consent requirements Healthcare experience is helpful, but it is not required for a strong content creator who is willing to learn. What Success Looks Like We want someone who can take a 1–2 hour physician filming session and turn it into multiple weeks of high-quality content. Success in this position is not measured only by followers or likes. We want to understand whether our content is creating awareness, generating qualified patient inquiries, and helping grow the practice. Position Details Job Type: Full-time Location: St. Louis, Missouri Work Setting: Primarily in person due to regular filming requirements, with some flexibility for editing and administrative work. To Apply Please submit your resume along with a portfolio or examples of work you have personally created. We especially want to see: Reels, TikToks, or YouTube Shorts Videos you personally filmed and edited Social media accounts you have managed Longer-form video work, if available Healthcare, educational, or professional-services content, if available Please indicate which parts of the work you personally handled, including filming, editing, writing, strategy, or account management. Pay: $70,000.00 - $85,000.00 per year Work Location: In person