Brand Manager

**Job Description:** As Brand Manager supporting Main Event, you won’t just plan campaigns - you’ll orchestrate a year-round experience engine that keeps guests coming back for more. From can’t-miss events and crave-worthy menu drops to buzzworthy partnerships and cultural moments, you’ll connect every touchpoint into one seamless, high-energy brand story. The Brand Manager owns and executes the integrated 12‑month rolling brand calendar, strategically layering value, events, activations, national moments, PR, and F&B/LTO innovation—while aligning all supporting touchpoints and integration elements to drive incremental traffic and deliver profitable sales growth. **Key Responsibilities** * Create calendar primary messaging windows to deliver upon brand sales goals by meeting consumer needs. * Manage multiple 360° calendar campaigns, key activations and ad hoc programs meeting key deadlines for project success including timelines, briefs, cross functional alignment, PR, creative reviews, shoots, merchandising and results. * Brief and lead external agencies and partners from planning to execution. * Assist in defining the value platform portion of the calendar through concept screeners, while executing value programs end-to-end * Route and manage press releases for programs, products and other to earn owned media on key calendar initiatives. * Manage photo shoot timelines and logistics; attend shoots to ensure alignment with campaign objectives and brand standards. * Manage new product rollouts, including cross-functional coordination and channel plan execution. * Partner with the Culinary team to develop and launch limited-time offers (LTO’s), leading rollout execution including channel planning, POP development, meeting deadlines, developing timelines and cross-functional alignment. * Support menu launches from a brand perspective, ensuring cohesive messaging and effective channel plan execution. * Manage budget period close and reconciliation process in partnership with Accounting/Finance and the Marketing team. * Support additional brand and marketing initiatives as needed. **Requirements** * Bachelor’s degree in marketing, business, communications, or a related field * 5+ years of overall brand/marketing experience * Restaurant industry experience strongly preferred * Strategic thinker with excellent communication & presentation skills – able to articulate the brand POV and gain alignment across the organization. * Strong creative nature & ability to deliver creative feedback rooted in strategy. * Expert collaboration skills with cross-functional teams (IT, Finance, Ops, Data Analytics, Legal, Culinary teams), external partners and ability to manage up to internal leadership stakeholders. * Experience managing agency relationships, contracts & budgets. * Business acumen – understanding of how to build a calendar strategy to deliver against short- & long-term sales goals. * Proven ability to monitor brand promo performance and track KPIs for optimizations and future learnings. * Fun Seeker – after all its games, activities & food! **WHAT’S IN IT FOR ME?:** Dave & Buster’s is an imaginative and dynamic company dedicated to creating innovative entertainment experiences that bring joy, laughter, and excitement to people of all ages. Our mission is to foster a culture of fun and creativity, and we take pride in our commitment to delivering memorable and unique entertainment solutions. * Exclusive discounts on food and games at D&B & Main Event * Paid Time Off (PTO) that increases with tenure * 11 Company Holidays (Including your Birthday) & 2 Floating Holidays per year * Medical, dental, vision and voluntary benefits * Part Time/Full Time benefits available * Sub Benefits: * Livongo and Telehealth benefits * 401k with company match following 6 months of employment * Buster’s Legacy Fund (Supports Team Members during difficult Times) * Employee Assistance Program (EAP) Offerings * Work out facility on-site * Employee Power Card | Free Video Games **We work hard, play hard and have FUN!** **Salary Range:** 72000 - 96000 We are an equal opportunity employer and participate in E-Verify in states where required.