The Product Marketing Manager will lead go-to-market strategies, product positioning, and launch readiness for educational products. The role involves synthesizing market research to create messaging and sales enablement assets while collaborating with product and sales teams to drive market adoption.
The Marketing Manager for Engagement will develop and execute customer communication strategies to drive product adoption and retention for a portfolio of learning solutions. Responsibilities include managing newsletters, social media strategy, and cross-functional collaboration with product teams to translate features into customer-focused messaging.
Cengage Group is seeking a Product Marketing Manager in Portland, Oregon, to support go-to-market readiness and product strategy execution. The ideal candidate will lead the analysis of market dynamics and customer needs, develop product messaging, and collaborate with cross-functional teams to drive product launches. A Bachelor's degree in Marketing or a related field and 2+ years of relevant experience are required. The role offers a base salary between USD 67,000 and USD 87,100, with eligibility for additional performance-based bonuses. #J-18808-Ljbffr
Cengage Group is seeking a Faculty Marketing Manager in Boston, MA to lead demand generation and thought leadership programs. The successful candidate will own marketing campaigns across various channels, support thought leadership initiatives, and analyze campaign performance.Ideal candidates will possess a Bachelor's degree and at least 5 years of experience in demand marketing and campaign execution, showcasing strong communication and analytical skills.Compensation includes a base salary of $58,300 to $75,750, with eligibility for a 5% discretionary bonus.#J-18808-Ljbffr
This role blends strategic thinking with strong project management to ensure campaigns are delivered efficiently, aligned with customer journeys, and optimized for business impact. Minimum of 5 years of marketing experience with a strong track record of campaign execution Familiarity with email marketing and marketing automation campaigns Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
Cengage Group is seeking a Campaign Execution Manager in Huntsville, AL to lead planning, coordination, and execution of integrated campaigns. You will collaborate with content, creative, web, media and events teams to deliver campaigns on time and within budget, using Workfront or similar tools.The role requires a BA/BS in a related field, 5+ years of marketing experience, and strong communication, analytics, and executional excellence.#J-18808-Ljbffr
Cengage Group seeks a Product Marketing Manager in Jackson, Mississippi. The role focuses on supporting go-to-market readiness, product messaging, and collaboration with Product Management and Sales teams. Candidates should possess strong market analysis skills and a Bachelor’s degree in Marketing or a related field, with at least 2 years of experience. The compensation ranges from USD 67,000 to USD 87,100 annually, including a discretionary bonus based on performance. #J-18808-Ljbffr
This role blends strategic thinking with strong project management to ensure campaigns are delivered efficiently, aligned with customer journeys, and optimized for business impact. Minimum of 5 years of marketing experience with a strong track record of campaign execution Familiarity with email marketing and marketing automation campaigns Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
This role blends strategic thinking with strong project management to ensure campaigns are delivered efficiently, aligned with customer journeys, and optimized for business impact. Minimum of 5 years of marketing experience with a strong track record of campaign execution Familiarity with email marketing and marketing automation campaigns Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
Cengage Group is seeking a Campaign Execution Manager in Anchorage, AK to lead coordinated campaign plans and drive conversions. You will oversee end-to-end execution, ensuring campaigns align with customer journeys, marketing objectives, and budgets across content, creative, web, media, and events teams.You will manage workflows in Workfront, optimize processes, and closely monitor performance metrics to deliver high-quality results.#J-18808-Ljbffr
Handle paid social campaigns in partnership with media teams, including targeting and performance tracking Minimum of 5 years of experience leading social media for a brand, preferably in B2B or corporate environment, bonus points for familiarity with the education sphere. Strong collaboration and communication skills Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms.
Position: Demand Marketing Lead: Math Growth & Thought Leadership Cengage Group seeks a Demand Marketing Manager to lead demand generation and thought leadership for our Math portfolio. You will drive campaigns across owned, paid, and earned channels to boost awareness, engagement, and pipeline.The role emphasizes campaign execution, content-led thought leadership, and collaboration with Sales, GTM, and Marketing Ops. You will own campaign architecture, lead generation, and performance analysis, optimizing for results and ensuring alignment with brand#J-18808-Ljbffr
Position: Senior Content Marketing Leader: Drive Growth & Impact Cengage Group in Anchorage, Alaska, seeks a skilled content marketer to drive content strategy across various platforms. Responsibilities include developing content, overseeing quality standards, and collaborating with cross-functional teams to maximize engagement. Candidates should possess a Bachelor’s degree, a minimum of 7 years of relevant experience, and strong writing skills. This role also involves supporting demand generation and optimizing content for performance. A comprehensive benefits package is offered, including a bonus target of up to 10%.
Cengage Group is seeking a Demand Generation Manager in Salt Lake City, Utah, to lead the strategy for acquiring new institutional customers. This role requires a minimum of 8 years in demand generation or growth marketing, focusing on B to B initiatives. The successful candidate will translate growth goals into campaign strategies, optimize performance using data, and collaborate closely with cross-functional teams. The compensation includes a base salary range of $ to $ USD plus an annual bonus target of 25%. #J-18808-Ljbffr
This role blends strategic thinking with strong project management to ensure campaigns are delivered efficiently, aligned with customer journeys, and optimized for business impact. Minimum of 5 years of marketing experience with a strong track record of campaign execution Familiarity with email marketing and marketing automation campaigns Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
This role blends strategic thinking with strong project management to ensure campaigns are delivered efficiently, aligned with customer journeys, and optimized for business impact. Minimum of 5 years of marketing experience with a strong track record of campaign execution Familiarity with email marketing and marketing automation campaigns Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
Cengage Group in Raleigh, NC is looking for a Senior Manager, Demand Marketing to lead various demand generation strategies that will enhance engagement and pipeline growth. This role requires leading a team of marketers in executing impactful campaigns across various channels.The ideal candidate should possess over 8 years of experience in demand marketing, excellent leadership capabilities, and a strong analytical background. Cengage offers a collaborative environment focused on empowering employees to impact millions of learners worldwide.#J-18808-Ljbffr
Position: Senior Content Marketing Leader: Drive Growth & Impact Cengage Group is seeking an experienced Content Marketing Professional in Charleston, West Virginia. This role drives the content strategy and creation, oversees high-quality outputs across various formats, and collaborates closely with internal teams to support growth initiatives. The ideal candidate has a Bachelor’s degree and at least 7 years of content marketing experience, with a strong understanding of SEO and proficiency in content performance analytics. This position includes a discretionary bonus program based on performance. #J-18808-Ljbffr
Position: Brand Social Media Strategist for Growth & Engagement Cengage Group in Portland, Oregon is seeking a skilled Social Media Manager to develop and implement effective strategies aligned with marketing goals. The ideal candidate will have over 5 years of experience managing social media in a corporate B2B environment.Your role will involve creating engaging content across various platforms, analyzing performance metrics, and ensuring brand consistency. An understanding of algorithms and trends, along with strong writing skills, is essential for success.The position offers competitive compensation, ranging from $67,000 to $87,100 annually, based on experience and qualifications.#J-18808-Ljbffr
Position: Brand Social Media Strategist for Growth & Engagement Cengage Group in Anchorage, Alaska, is seeking a skilled Social Media Manager to develop and implement social media strategies that align with marketing goals. The ideal candidate will have over 5 years of experience in B2B social media, expertise in managing content across platforms like Linked In and Instagram, and strong analytical skills.Responsibilities also include monitoring engagement, working with creative teams, and optimizing campaign performance. Compensation ranges from $67,000 to $87,100 annually, depending on various factors.#J-18808-Ljbffr
Cengage Group is seeking a Product Marketing Manager based in Columbus, Ohio. In this role, you will support product strategy execution and go-to-market readiness. Your responsibilities will include coordinating messaging for product launches, analyzing market dynamics, and creating enablement materials for sales teams. Candidates should possess a Bachelor's degree in Marketing or a related field and have at least 2 years of experience in product marketing. The position offers a salary range of $67,000 to $87,100, with performance-based bonuses.
Cengage Group in Albuquerque, New Mexico is looking for a Senior Manager, Demand Marketing to lead integrated demand generation strategies that drive awareness and engagement. You will manage a team, oversee multi-channel campaigns, and collaborate closely with Sales and Marketing teams. The ideal candidate has a bachelor's degree, extensive experience in demand marketing, and proven leadership skills. This role offers a dynamic work environment focusing on achieving measurable growth outcomes. #J-18808-Ljbffr
Cengage Group in Jackson, MS is seeking a Marketing Support Specialist to provide essential support for Digital Marketing Managers. The role involves collaboration with copywriting and design teams, planning and executing projects, and providing campaign reporting and optimizations. Ideal candidates will hold a Bachelor’s degree in a relevant field and possess strong organizational, communication, and team collaboration skills. The position offers a competitive pay range of $19.00 - $25.00 per hour. #J-18808-Ljbffr
Cengage Group is looking for a Faculty Marketing Manager in Charleston, West Virginia. The role involves leading demand generation initiatives, executing marketing campaigns, and supporting thought leadership programs. Ideal candidates should have a Bachelor's degree and at least 5 years of experience in demand marketing.You will work closely with various teams to ensure campaign success and analyze performance metrics to drive improvements.The position offers a competitive salary range of $58,300 - $75,750, plus additional bonus potential.#J-18808-Ljbffr
Cengage Group is seeking a Product Marketing Manager in Hartford, Connecticut. This role is crucial for supporting product strategy execution and go-to-market readiness. You will coordinate across Product, Marketing, and Sales teams to ensure effective product positioning. The ideal candidate will possess a Bachelor's degree in Marketing or a related field and have over 2 years of experience in product marketing. Additional responsibilities include crafting clear messaging and aiding in product launches, emphasizing the ability to analyze market dynamics.
Cengage Group in Providence, RI, is seeking a Faculty Marketing Manager to lead faculty demand generation and thought leadership programs. This role requires a strong background in demand marketing to drive awareness and engagement across various channels. The ideal candidate will have at least five years of relevant experience, excellent analytical skills, and the ability to collaborate across teams. This position offers competitive compensation and a dynamic work environment. #J-18808-Ljbffr
Cengage Group in Portland, Oregon is seeking a Senior Content Marketing Manager for Faculty Programs. This role involves developing and executing strategic content to enhance brand awareness and audience engagement. A hands-on manager, you will collaborate across teams to create high-quality content aligned with business goals.Ideal candidates have a Bachelor's degree and at least 7 years in content marketing, with strong writing skills and an understanding of digital content and SEO. The position offers competitive compensation and a bonus program.#J-18808-Ljbffr
Cengage Group is seeking a Faculty Marketing Manager, Humanities to lead faculty demand generation and thought leadership programs. This role aims to drive awareness, engagement, and pipeline for Cengage and its products.The ideal candidate will own and execute marketing programs, support thought leadership initiatives, and execute marketing campaigns. Requirements include a Bachelor's degree and at least five years of relevant experience in demand marketing.The position offers a base salary range of $58,300.00 - $75,750.00 USD, with eligibility for a discretionary bonus.#J-18808-Ljbffr
Cengage Group in Los Angeles is seeking a Faculty Events Marketing Manager to support marketing events that drive awareness for their products. This role requires strategic planning, collaboration across departments, and the management of event logistics.The ideal candidate should have at least 5 years of experience in event marketing, a Bachelor’s degree in a related field, and strong coordination and communication skills. The position involves about 30% travel during peak periods.#J-18808-Ljbffr
Cengage Group in Jackson, MS is looking for a Product Marketing Manager to support product strategy execution and go-to-market readiness. The ideal candidate will lead market analysis, develop product messaging, and collaborate with Product Management and Sales teams. This role requires a Bachelor’s degree in Marketing or related field and typically 2+ years of experience in product marketing. Compensation ranges from $67,000 to $87,100 with a performance-related bonus. #J-18808-Ljbffr
Cengage Group is looking for a Faculty Events Marketing Manager to drive the planning and execution of marketing events that enhance engagement with their products. This role involves collaborating across teams to create effective event strategies and ensuring the delivery of high-quality experiences. The ideal candidate will have 5+ years of experience in event marketing, strong organizational and communication skills, and a Bachelor’s degree in a related field. The position requires a commitment to optimizing events for overall success and achieving audience engagement. #J-18808-Ljbffr
Cengage Group is seeking a Senior Product Marketing Manager in New Orleans, Louisiana. This role involves owning market definition, crafting go-to-market strategies, and translating customer insights into clear messaging. The ideal candidate will have 4-6 years of product marketing experience, strong analytical and communication skills, and a Bachelor's degree in Marketing or a related field. This position offers the opportunity to influence product direction and ensure successful go-to-market execution across products. #J-18808-Ljbffr
Position: Events Marketing Lead — Strategy, Experience & ROI Cengage Group is seeking an Institutional Events Marketing Manager in Honolulu, HI, to oversee event strategies and execution. This role emphasizes collaboration with marketing, sales, and product teams to create engaging events. The ideal candidate should have a Bachelor’s in Marketing and at least 2 years of relevant experience. Responsibilities include leading event concepts, measuring success through metrics, and managing event budgets. The position includes participation in a discretionary bonus program ranging from $58,300.00 to $75,750.00 annually.
Cengage Group seeks an Institutional Events Marketing Manager to support marketing event planning and execution. The role involves managing logistics, budgets, and collaborating with internal teams and external vendors. Candidates must have a Bachelor's degree in Marketing or a related field and at least 2 years of experience in event marketing. The position offers a competitive salary range of $58,300.00 to $75,750.00, with a bonus of up to 5%. This opportunity is based in New Orleans, Louisiana.
Cengage Group, based in New Orleans, is looking for a Product Marketing Manager who will lead the content strategy execution and support go-to-market readiness. This role is vital for translating market insights and customer needs into clear content. The ideal candidate will have over 7 years of experience in content marketing, with a strong understanding of digital content and SEO. The position offers an annual salary range of $58,300 - $75,750 USD, plus a discretionary annual bonus. Join us to be part of an innovative team.
Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. The Product Marketing Manager supports product strategy execution and go-to-market (GTM) readiness by translating market insights, customer needs, and product inputs into clear, consistent messaging and enablement assets. Support go-to-market (GTM) readiness and product launches by coordinating messaging, enablement assets, and timelines across Product, Marketing, and Sales teams. Strong collaboration skills and comfort working cross-functionally with Product, Sales, and Marketing partners. Click here (https://www.cengagegroup.com/news/perspectives/2024/cengage-group-total-rewards-philosophy/) to learn more about our Total Rewards Philosophy .
Cengage Group in Anchorage, Alaska is looking for a Demand Marketing Manager to lead marketing programs aimed at driving awareness and engagement. This role involves executing campaigns, enhancing thought leadership initiatives, and collaborating with various teams to ensure pipeline health. Candidates should hold a Bachelor's degree in Marketing or a related field, and possess 3–5 years of relevant experience. The position includes a salary range of $58,300 to $75,750 with an additional bonus potential based on performance. #J-18808-Ljbffr
Position: Marketing Manager (Events/Customer Programs) We believe in the power and joy of learningAt Cengage, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.Cengage's portfolio of businesses supports student choice by providing a range of pathways that help learners achieve their goals and lead a choice-filled life.Our culture values inclusion, engagement, and discoveryOur business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work.SummaryThe Regional Events & Field Marketing Manager supports the planning and execution of regional events and field marketing initiatives that drive awareness, engagement, and demand for Cengage and its products. This role may support multiple international regions and focuses on delivering high‑quality events while also enabling regional sales teams through rapid customization of approved, templated marketing and sales materials.The role partners closely with regional Sales, Marketing, and GTM teams, as well as external vendors, to deliver localized, market‑relevant experiences that align with global strategy and brand standards.What you’ll do here:Deliver assigned aspects of regional marketing events, including conferences, webinars, field events, sponsored events, and hosted experiences, in alignment with defined goals and strategies.Participate in developing event concepts, identifying target audiences, and agreeing appropriate themes, formats, and venues for regional markets.Support decisions around event participation, including which events should be supported, who should attend, how Cengage is represented, and what activities occur on‑site.Coordinate event logistics, including booking, travel, hospitality, amenities, shipping, and on‑site execution across one or more regions.Support event production activities, including vendor coordination, staffing, equipment rentals, and oversight of operations during live and virtual events.Prepare, track, and monitor event budgets and MQL / conversion outcomes, ensuring spend aligns with approved plans, and that event leads and follow‑ups are tracked in SFDC.Provide field marketing support to regional sales teams, including quick‑turn customization of approved, templated materials (e.g., presentations, one‑pagers, emails, event follow‑ups) to support regional selling moments and events.Ensure all customized materials remain aligned with global brand, messaging, and legal guidelines, flagging requests that fall outside approved frameworks.Deliver assignments requiring independent judgment while operating within defined procedures and under regular supervisory review.Skills you will need here:Working knowledge of event marketing and field marketing concepts, including event planning, coordination, and on‑site execution.Experience supporting field or sales‑adjacent marketing activities, including customization of templated marketing or sales materials.Ability to manage multiple work streams across events and field support, resolving issues and prioritizing urgent, time‑sensitive requests - to a high standard.Strong organizational skills and attention to detail, including managing timelines, vendors, budgets, and logistics across regions.Strong written and verbal communication, with the ability to collaborate effectively with internal teams and external partners.Ability to apply judgment to assignments of moderate complexity within established guidelines and procedures.Bachelor’s degree in Marketing, Communications, Business, or a similar area, or equivalent professional experience.Typically requires 2+ years of relevant experience in event marketing, field marketing, or a related area.Local language skills: [Insert…