Digital Marketing
Kag Services
The Digital Marketing & Communications Specialist supports recruitment, business development, and corporate communications through strategic digital marketing initiatives. Bachelor's degree in Marketing, Communications, Public Relations, Digital Marketing, or a related field.2-5 years of experience in digital marketing, communications, social media marketing, recruitment marketing, or a related discipline.Experience creating and managing business-focused social media content and campaigns.Strong writing, editing, proofreading, and content development skills.Experience creating digital graphics using Canva.Working knowledge of SEO and digital marketing best practices.Ability to interpret marketing analytics and translate data into recommendations.Strong organizational, project management, communication, and collaboration skills.Ability to manage multiple priorities in a fast-paced environment.Preferred Experience with Google Analytics (GA4), Google Ads, Meta Ads Manager, and LinkedIn advertising.Knowledge of email marketing platforms and audience segmentation.Experience with Salesforce CRM.Familiarity with recruitment marketing and employer branding strategies.Basic knowledge of Adobe Creative Suite.Technical Improved recruiting marketing performance and hiring outcomes.Increased engagement, reach, and audience growth across digital channels.Effective management of online engagement and brand reputation.Growth in website traffic, conversions, and SEO performance.Delivery of high-quality, consistent digital content and communications.Actionable reporting that informs strategic decision-making.Successful collaboration with internal stakeholders and external marketing partners.Consistent support of corporate marketing, lead generation, and employer branding objectives.Note: The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities and skills required of associates so classified.