Jobs in Lansing

176 opportunities in advertising

Global Regulatory Advertising & Promotion Director

Adweek

lansing, Michigan | 2 days ago

Mirum Pharmaceuticals seeks a Director of Global Regulatory Affairs Advertising and Promotion to lead regulatory strategy for commercial activities and oversee the preparation, review, and submission of advertising and promotional materials for prescription drugs/biologics.The role reports to the Senior Director of Global Regulatory Affairs Labeling and requires strong independence, risk management, and cross-functional collaboration.We are seeking a motivated Global Regulatory Advertising & Promotion Director to join Adweek in MI, United States.The position is based in MI, United States.This opportunity is part of our work in Legal, Marketing & Media.The advertised compensation is 240..We aim to respond to suitable candidates as soon as possible.Full responsibilities and requirements are described in the listing above.Learn more about the Global Regulatory Advertising & Promotion Director role in the description above.

Full-Time

Manager, Advertising

Central Garden & Pet

lansing, Michigan | 2 days ago

This role leads campaign development, ad creation, and execution of the brand strategy across all platforms. The role oversees the planning, execution, and performance measurement of online advertising and promotional campaigns, while regularly reporting results and KPI progress to the Marketing Director and eCommerce team to drive growth and achieve business goals.PRIMARY RESPONSIBILITIES:Create successful ad campaigns that can be scaled and supported on all platforms.Organize and manage photo and video shoots with the studio to realize and attain assets for campaigns.Manage provided budget to ensure we are not over or under spending.Maximize return on investment of promotional and advertising activities across all key retail accounts. For over 45 years, its innovative and trusted solutions have helped lawns grow greener, gardens bloom bigger, pets live healthier, and communities grow stronger. Central is home to a diversified portfolio of market-leading brands including Amdro®, Aqueon®, Best Bully Sticks®, Cadet®, C&S®, Farnam®, Ferry-Morse®, Kaytee®, Nylabone®, Pennington®, Sevin® and Zoёcon®. With fiscal 2025 net sales of $3.1 billion, Central has strong manufacturing and logistics capabilities supported by a passionate, entrepreneurial growth culture.

Full-Time

Multi-Media Account Executive

Townsquare Media

lansing, Michigan | 6 days ago

At Townsquare Media Group, we’re seeking experienced Account Executives who thrive in a fast-paced environment, love building relationships, and are motivated by helping local businesses succeed. If you’re a confident closer with a passion for strategic, consultative sales—this is your opportunity to make a real impact. This is a full-cycle sales role where you’ll: Prospect, qualify, and secure new business using data-driven insights and toolsConduct in-depth needs assessments and present tailored marketing strategiesRepresent our full portfolio of solutions including broadcast, digital, programmatic, and event sponsorshipsCross-sell and upsell to expand your clients’ reach and ROIPartner with internal teams and collaborate on campaign execution and strategyWork directly with your Market Leadership to meet and exceed individual and team goalsThis is a consultative sales position where success is defined by your ability to build trust, deliver results, and help local businesses thrive. Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

Full-Time

Creative Marketing Assistant

Engaged Education

lansing, Michigan | 6 days ago

The Creative Marketing Assistant provides hands-on creative and production support to the Vice President of Marketing across Engaged Education and its affiliated brands. This role is designed to assist with the execution of ongoing marketing initiatives, particularly video editing, content capture, graphic design, animation, and other creative projects. The Creative Marketing Assistant will work from established concepts, priorities, and creative direction while helping move projects from idea to finished deliverable. Assist with preparing content and creative assets for social media. The goal of this position is to expand the Marketing Department?s creative production capacity by providing dedicated support for the execution of day-to-day creative work.

Full-Time

Community Ad Sales Pro — Flexible 1099 Commission

Best Version Media

lansing, Michigan | 1 weeks ago

Best Version Media is seeking a driven, community-minded sales professional to join as a Media Sales Representative. This field-based, in-person role involves building your own local book of business and selling advertising across print and digital products. Representatives operate as independent contractors with no base salary, earning commissions on sales (70-80% ranges) and bonuses during startup and ongoing periods. A training-centric, supportive culture helps you grow with the community.

Full-Time

Advertising Operations Specialist

Crain Communications

lansing, Michigan | 1 weeks ago

The Advertising Operations Specialist Serves as an operational partner to Sales and cross-functional business teams, to prioritize work, resolve operational challenges, coordinate projects, and provide analytics and insights that help inform sales and other business partners. The Specialist provides operational guidance, pertinent advertising fulfillment data, and provides support that enables Sales to respond quickly to client opportunities. This role coordinates cross-functional communication, oversees operational priorities, and ensures project work is completed accurately, efficiently, and timely.The Specialist also owns key reporting processes and dashboards, supports workflow management, quality assurance, process documentation, and collaborates on continuous process improvement. By developing expertise in Crain's advertising systems, products, and fulfillment processes, this role identifies opportunities to improve operational efficiency, enhance the customer experience, and support scalable growth across the organization.LocationPreference is to work onsite 3 days a week from one of our offices: Chicago, New York City, Detroit, Cleveland, Grand Rapids or Houston. Own the Revenue Operations support queue by assessing business priorities, determining appropriate resolution paths, coordinating cross‑functional resources, and driving timely issue resolution while identifying opportunities for operational improvement.Develop, maintain and improve departmental documentation, standard operating procedures, workflow documentation, and knowledge resources.Support quality assurance, troubleshooting, testing, and operational readiness for new products, technologies, and system enhancements.Collaborate with cross‑functional teams on strategic projects, product launches, system implementations, and process improvement initiatives by managing deliverables, recommending enhancements and ensuring successful adoptionTechnical SkillsMicrosoft ExcelGoogle WorkspaceJira or similarSharePoint or knowledge management platformsWorkflow documentation toolsMicrosoft Power Point Google Ad Manager fundamentals (training provided)Naviga fundamentals (training provided)Digital advertising conceptsProject coordination toolsRequired Qualifications Bachelor's degree or equivalent combination of education and experience.2+ years of experience in advertising operations, digital media, marketing operations, business operations, or project coordination.Strong organizational skills with exceptional attention to detail.Excellent written and verbal communication skills.Analytical mindset with the ability to interpret operational data and identify trends.Ability to manage multiple priorities in a fast-paced environment.Proficiency in Microsoft Office and Google Workspace.Interest in advertising technology, digital publishing, and operational excellence.Desire to learn technical systems and build expertise across Revenue Operations.This position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay.Pay Transparency Disclosure:The estimated salary range for this position is $60,000 to $75,000.The final salary…

Full-Time

Multimedia Ad Sales Pro - Uncapped Earnings

Townsquare Media

lansing, Michigan | 1 weeks ago

Townsquare Media Group is seeking an Account Executive in Lansing to drive full-cycle sales, build relationships, and grow a local client portfolio with a consultative, data-driven approach. You will own the book of business, prospect new clients, and present tailored marketing strategies across broadcast, digital, programmatic, and event sponsorships. Join a fast-moving, multi-media team and advance your sales career with uncapped earning potential and strong leadership support.

Full-Time

Digital Marketing Manager

Dynamics ATS Organic

lansing, Michigan | 1 weeks ago

Digital Marketing Manager – Property Management / Real Estate A growing Property Management and Real Estate company in the Lansing, MI area is currently seeking a Digital Marketing Manager for a Direct Hire opportunity with their expanding team. Digital Marketing Manager salaries are anticipated to be $80,000 - $110,000 annually, based on each candidate's experience and qualifications. All well-qualified candidates will be considered regardless of pay rate. We offer an excellent benefits package including medical, dental, vision, 401(k), paid vacation, paid holidays, bonus potential, and professional development opportunities.

Full-Time

Senior Account Executive: Full-Cycle, Uncapped Commission

Design Squad Media

lansing, Michigan | 1 weeks ago

Design Squad Media in Michigan is seeking an experienced Senior Account Executive to drive new business and revenue. This is a full-cycle sales role, not entry level, with base salary plus uncapped commission. You will prospect, build relationships, develop opportunities, conduct meetings, present solutions, follow up, negotiate, and close new clients across a broad portfolio of marketing and advertising services.

Full-Time

Sales, Advertising and Marketing Specialist

Lenawee Broadcasting Company

lansing, Michigan | 1 weeks ago

Company DescriptionLenawee Broadcasting Company operates WLEN (103.9 FM), a full-service adult contemporary radio station based in Adrian, Michigan. WLEN focuses heavily on local news, weather, and sports, serving as a key information source for listeners in Lenawee County and the surrounding area. As a locally owned station, it maintains strong ties to the community and local businesses. Team members contribute to a dynamic broadcast environment where content, advertising, and community engagement work together. The company values professionalism, reliability, and service to its audience and advertisers.Role DescriptionThis is a full-time, on-site role located in Lenawee County, MI.

Full-Time

Google Ads Specialist

Longwood University

lansing, Michigan | 1 weeks ago

You are viewing a preview of this job. As a Google Ads Specialist, you will play a crucial role in managing client projects and accounts, collaborating closely with project managers and account managers on various initiatives, including search engine advertising, website development, and content management systems. Location: Michigan (Metro Detroit area preferred) Availability: Must be available during EST working hours. Responsibilities Implement PPC Strategies: Manage campaigns across Google Ads, Bing, and other platforms. General Tasks: Understand budgeting, billing, media sheets, campaign setups (display, paid search, native), and demographic/geographic strategies.

Full-Time Part-Time

Marketing Representative

All Weather Seal of West Michigan Inc

lansing, Michigan | 1 weeks ago

All Weather Seal of West Michigan is hiring Marketing Representatives to represent our award-winning home improvement brand at retail partner locations, community events, home shows, and trade shows. As a Retail & Events Marketing Representative, you'll be the face of our company—engaging homeowners, generating qualified leads, and helping to grow one of Michigan's leading home improvement companies. As a Marketing Representative, you'll help introduce homeowners to our products and services while creating an engaging experience at retail locations and community events. Represent All Weather Seal at retail stores, home shows, trade shows, festivals, and community events Greeting and engage homeowners in a friendly, professional manner Educating customers about our windows, bathroom remodeling, and roofing services Generate qualified leads and schedule free in-home consultations Collect and accurately enter customer information into company systems Maintain an organized, attractive, and inviting booth or display area Achieve individual and team lead generation goals Participate in ongoing training, coaching, and team meetings What We're Looking For

Full-Time Part-Time

Marketing & Media Specialist

Paxton Products, Inc

lansing, Michigan | 3 weeks ago

Job Description Job DescriptionCompany Description Paxton Countertops, a leader in high-end natural and engineered stone fabrication, is seeking a creative and organized Marketing & Media Specialist to help bring our brand to life. Details Job Description Strong eye for visual design and storytelling Experience with Canva (Adobe Creative Suite is a plus) Comfortable working on-site and collaborating with teams and clients Organized, self-motivated, and able to manage multiple projects

Part-Time

REGIONAL DIRECTOR MARKETING & COMMUNICATIONS

Sparrow

lansing, Michigan | 3 weeks ago

Job ID: 55257 Positions Location: Lansing, MI Job Description General Purpose of Job: The Description: Operating within a shared services model, this person leads a team of marketing and communication professionals who serve the Regional Network - providing strategic direction, accountability, implementation and measurement of integrated communication, marketing, PR and digital campaigns in support of regional network brand, reputation, engagement and growth priorities. This role requires proactive strategic thinking and executive counsel to drive collaboration and integration with regional system leadership and alignment with Michigan Medicine’s enterprise-wide Department of Communication. Sits on Department of Communications executive leadership team, representing Regional Network priorities and ensuring alignment between central and regional marcom teams. Partners with Regional Network clinical and operational leaders to identify strategic growth opportunities and create aligned, measurable plans to meet those priorities.

Full-Time

Digital Technology Specialist

InVerve Marketing, Inc.

lansing, Michigan | 4 weeks ago

We are seeking a Digital Technology Specialist to lead the execution of digital marketing initiatives across our marketing technology stack and paid media channels. Build, launch, and manage marketing campaigns in HubSpot, including email sequences, landing pages, forms, and campaign tracking Design, build, and maintain automated workflows in HubSpot to support lead nurturing, lifecycle stage transitions, and internal notifications Create, segment, and maintain contact lists and databases within HubSpot, ensuring data hygiene and accurate targeting Develop, update, and maintain website pages and functionality, including landing pages, forms, and integrations with HubSpot Troubleshoot technical issues related to HubSpot integrations, website functionality, and tracking/analytics Configure, maintain, and optimize client platforms including CMS, CRM, analytics, and marketing systems Evaluate client technology stacks and recommend improvements that enhance efficiency, scalability, and reporting Research, test, and evaluate emerging digital marketing technologies, AI tools, and automation platforms Stay current with evolving best practices in SEO, AEO, GEO, technical SEO, structured data, and AI-powered search experiences Assist with technical implementation of websites, analytics, CRM integrations, marketing automation, and reporting systems Troubleshoot platform issues and coordinate with developers or vendors when advanced technical support is required Monitor and analyze campaign performance, providing regular reporting on KPIs such as traffic, conversions, cost-per-lead, and ROI Stay current and lead updating employees on platform updates, industry best practices, and emerging digital marketing trends Leverage AI in smart and strategic ways to benefit our clients and our internal operations Collaborate with internal teams to develop campaigns to achieve clients’ business goals Utilize the systems in place for managing the workload. Some of the activities may fall outside of paid business hours 2 or more years of experience working in HubSpot (Marketing Hub required; Sales/Operations Hub a plus) Experience working within CMS platforms (HubSpot CMS, WordPress, or similar) Strong understanding of marketing automation, lead scoring, and list segmentation Familiarity with tracking tools such as Google Analytics and UTM parameters Experience working in AI platforms (specifically Claude, Google Gemini) Familiarity and understanding of SEO/AEO/GEO strategies and best practices and ability to advise on how to implement them Ability to independently learn new software and quickly become proficient in unfamiliar systems Ability to lead clients and work groups through complex project details and strategies Participate in meetings as the subject matter expert. With InVerve Marketing you will be joining a team where our values are front and center.

Full-Time

Digital Marketing Assistant - Lansing MI Market

DealerRefresh

lansing, Michigan | Aug 30

Grand Ledge Ford Lincoln is hiring a Digital Marketing Assistant/Internet Lead Manager to help us manage and maintain sales growth at the dealership. The Digital Marketing Assistant will be responsible for marketing inventory through various online sources, including photography, videography, and text descriptions. They will also be trained to follow up with customers to set appointments from telephone, email and chat sales leads. Set appointments from inbound sales calls and web chat leads Assist in execution of new car technology clinics

Full-Time

Performance Marketing Lead: Paid Search & Growth

Pearson

lansing, Michigan | Aug 28

Pearson is seeking a Lead Specialist, Performance Marketing to own day-to-day paid search execution across Google Ads, Microsoft Ads, and SA360. You will lead a team, partner with agencies and internal analytics, and continuously optimize campaigns to improve enrollments and efficiency. The role requires 7+ years of SEM, deep analytical skills, and proficiency in Excel, GA, and tagging. You will drive testing, automation, and cross-functional collaboration to achieve measurable outcomes.

Full-Time

Consumer Marketing Strategy Lead

CVS Health

lansing, Michigan | Aug 25

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. Health100 is a healthcare platform built to reduce complexity and improve outcomes across the healthcare ecosystem. What You’ll Do: - Lead consumer marketing strategy and execution Own the development and execution of consumer go-to-market strategies, ensuring alignment across teams and consistency across all consumer touchpoints - Drive consumer acquisition and engagement initiatives Lead planning and execution of campaigns that drive awareness, onboarding, and sustained engagement across paid, owned, and earned channels, with clear performance goals - Define and scale lifecycle and engagement strategy Own the development and optimization of lifecycle marketing programs, including onboarding, activation, engagement, and re-engagement across owned channels (email, push, in-app) - Develop consumer-facing messaging, content, and strategic materials Translate Health100 capabilities into clear, compelling, and consistent messaging and content across consumer experiences and executive-level materials - Lead launches and consumer readiness Ensure consumer-facing marketing launches are strategically planned and operationally coordinated, with aligned messaging, content, and timing across teams - Own performance tracking and optimization Define KPIs and measurement frameworks, track performance, and leverage insights to inform decisions and continuously improve outcomes - Incorporate user and performance insights Leverage consumer feedback, competitive insights, and performance data to identify opportunities and refine marketing strategy What Success Looks Like: - Health100’s consumer value proposition is clear, simple, and consistently expressed across channels - Marketing initiatives drive measurable improvements in acquisition, onboarding, and engagement - Lifecycle marketing programs are scalable, data-driven, and continuously optimized - Consumer marketing performance is clearly articulated through structured, executive-ready materials - Cross-functional teams are aligned, and marketing efforts are coordinated and effective This role may be hybrid, 3 days per week in one of CVS’s offices in: Wellesley; MA, Woonsocket, RI; or NYC.

Full-Time

Social Media and Marketing Writer

University of Michigan

lansing, Michigan | Aug 25

The Writer will report to the Director of Communications and be part of a team of committed and creative professionals: a Senior Writer/Managing Editor, a Digital Media Manager and a Photographer. edu/news to learn more about the types of stories we cover and our storytelling approach. Ability to work with a videographer to produce video stories Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. The writer will be expected to work a minimum of three days per week on a regular schedule, to be determined with the supervisor.

Full-Time

Marketing Specialist

Stride, Inc.

lansing, Michigan | Aug 24

Job Description About your Role: In this position, you will assist with campaign execution, coordinate assets and deliverables, and support performance tracking and documentation. Support the execution of marketing campaigns that drive enrollment, awareness, and engagement Coordinate with internal teams and external partners to support timely delivery of campaign assets across channels Assist with the development of messaging and marketing content aligned to school value propositions and audience needs Support collaboration with earned media agencies to execute local and regional awareness campaigns Partner with creative, product, and school teams to ensure campaign materials accurately reflect product features and benefits Apply market research insights as directed to support campaign positioning and execution Support A/B testing initiatives and assist with documenting results and learnings Track and compile marketing performance metrics (e.g., website traffic, leads, conversions) to support reporting and analysis Maintain organized documentation for campaign plans, timelines, deliverables, and results Assist with new product launches by supporting cross-functional coordination and asset development Ensure timely, accurate communication with stakeholders under guidance from senior team members Build foundational knowledge of digital marketing channels, tools, and best practices Stay informed on trends in K-12 education and digital marketing to support ongoing learning Skills: A/B Testing, Analysis Skills, Background Investigation, Best Practices, Board Meeting, Brand Marketing (Branding), Campaigns, Channel Marketing, Communication Skills, Contract Management, Cross-Functional, Demand Generation, Detail Oriented, Documentation, Documentation Plan, Interpersonal Skills, Market Research, Marketing, Marketing Campaign, Marketing Communications, Marketing Metrics, Marketing/Promotional Messaging, Mentoring, Online Marketing, Organizational Skills, Outbound Marketing, Performance Analysis, Performance Metrics, Presentation/Verbal Skills, Product Support, Product/Service Launch, Project/Program Coordination, Team Building, Team Player, Test Plan/Schedule, Time Management, Web Analytics, Website Traffic, Willing to Travel, Writing Skills

Internship

Marketing Professional

Clark Dietz

lansing, Michigan | Aug 22

Position Overview We currently have an opportunity for an experienced marketing professional to join our team in Michigan. The title for this role will be determined based on the selected candidate's experience. Working closely with the marketing and technical staff, this role oversees the tactical day-to-day execution of marketing plan action items and supports business development efforts. Organizes and maintains an electronic filing system and physical inventory of all marketing materials. Ability to interact with clients and other professionals outside the organization Outside sales experience a plus but not required.

Full-Time

Director, Travel & Hospitality (Adtech & Martech)

Acxiom

lansing, Michigan | Aug 19

The Director, Client Managing Partner is the strategic account owner for a portfolio of Acxiom clients in the Travel, Hospitality, and Entertainment verticals, accountable for delivering measurable business outcomes, strengthening executive relationships, driving revenue growth, and ensuring high levels of client satisfaction. ·         Revenue Growth Owner: Proven ability to protect and grow revenue through renewals, retention, upsell, cross-sell, new use cases, and expansion into additional lines of business. ·         Bachelor’s degree or equivalent experience, with a minimum of ten years of relevant experience in strategic account leadership, enterprise sales, client management, consulting, marketing technology, data, digital, or related services. ·         Demonstrated success owning large, complex client relationships with accountability for revenue, retention, growth, profitability, and client satisfaction. If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.

Full-Time

Digital Marketing Lead

Yeo & Yeo CPAs & Advisors

lansing, Michigan | Aug 19

The Marketing & Practice Growth team at Yeo & Yeo is seeking a Digital Marketing Lead to advance our digital strategy, execute high-impact initiatives, and strengthen our marketing technology capabilities across our growing family of companies, service lines, and niche markets. This role will own the strategy, optimization, and execution of key components of Yeo & Yeo’s digital ecosystem—including website, SEO, HubSpot, automation, analytics, paid media, social media, and digital campaigns—to strengthen our online presence, enhance client and prospect experiences, and drive measurable business results. Lead the development, execution, and continuous optimization of digital marketing strategies and plans that support Yeo & Yeo’s growth objectives across companies, service lines, industries, and niche markets. Own the management, optimization, and execution of Yeo & Yeo’s WordPress website and digital experience.Lead SEO/AIO strategy, including technical SEO, content optimization, keyword strategy, local search/listings, and emerging AI search optimization. Strong knowledge of SEO/AIO, website optimization, paid digital media, social media, email marketing, and marketing automation.Strong understanding of CRM integrations, lead management, audience segmentation, and marketing data.Experience with GA4, Google Tag Manager, Looker Studio, or similar analytics and reporting tools.Strong analytical and project management skills, with the ability to translate data into actionable business insights.Ability to balance strategic thinking with hands-on execution, manage multiple priorities, and collaborate across teams.Strong communication and relationship-building skills, with the ability to understand complex services and translate business needs into effective digital strategies.Interest in AI, emerging technologies, and evolving digital marketing practices.

Full-Time

Digital Campaign Specialist

GRAY MEDIA

lansing, Michigan | Aug 15

WILX-TV/Gray Media is seeking a Digital Sales Assistant to join our team in Lansing. This role works with the sales staff to monitor digital campaign performance and help develop integrated marketing campaigns across social, OTT, and mobile channels. The ideal candidate will know digital marketing strategies, be a quick learner, a strong communicator, and highly organized to meet deadlines. The position supports growth of digital revenue and client relations in a fast-paced environment.

Full-Time

Social Media Marketing Specialist

A Hiring Company

lansing, Michigan | Aug 15

This role partners closely with marketing leadership to analyze performance, execute campaigns, optimize lifecycle marketing, and package insights for leadership and franchise stakeholders. Core Responsibilities Analyze lifecycle flows, campaign performance, and landing page conversion to identify growth opportunities and optimization levers across a multi‑location business. Pull and interpret raw data from HubSpot, Google Analytics, and paid media platforms, translating performance results into clear insights and actionable recommendations. Ability to operate effectively in a fast‑paced, multi‑location environment. Boardroom has expanded into new locations, becoming a national brand with over 55 locations, recently acquiring Austin’s Finley’s Barbershops.

Full-Time

Part-time Content Coordinator/Writer

Best Version Media

lansing, Michigan | Aug 15

Compensation: Best Version Media, a growing neighborhood magazine company, is looking for someone local to the Lansing area to coordinate content for a new magazine serving unique, upscale neighborhoods. According to hard monthly deadlines, the Content Coordinator is responsible for: Finding a family or resident to be featured on the cover each monthInterviewing residentsWriting resident feature profilesGathering, writing and editing local contentManaging submissions from local contributorsFormatting and uploading text and photosProofreading magazines for grammar and spelling The ideal candidate must live in proximity to the area, have strong organization and communication skills, and enjoy writing.

Part-Time

Community Advertising Pro: High-Earning, Turnkey Sales

Best Version Media

lansing, Michigan | Aug 14

Best Version Media is seeking a driven field-based salesperson to meet with local business owners in Michigan, showcasing community highlights across print, digital, social, websites, and reputation management channels. You will be empowered to develop branding programs and expand your own book of business through our proven system. This turnkey independent-contractor role offers high earning potential, starting at six figures with uncapped commissions, and comprehensive training and ongoing

Full-Time

Remote Digital Marketing Assistant | Design

Get It - Marketing

lansing, Michigan | Aug 14

Get It - Marketing is looking for a Digital Marketing Assistant to join their remote team. This role involves supporting various marketing efforts, including creating marketing materials and assisting with email campaigns. Candidates should have a bachelor's degree in Marketing or a related field and be proficient in Adobe Creative Suite. Strong organizational skills and attention to detail are essential. The position offers a salary range of $42,000 to $45,000 annually.

Full-Time

Brand Manager - Entry Level

Whitewater Marketing

lansing, Michigan | Aug 13

Job Description Job Description We are hiring for a Brand Manager for one of the leading Brand Management firms in the Lansing area. You will be working directly under upper level management, and will have the opportunity to help over see and manage a sales team. We focus on brand management and exceeding sales goals of our clientele. Judgement and Decision MakingIntegrityInitiativeLeadershipAchievement/EffortDependabilitySocial OrientationAttention to DetailPositive AttitudeJob Requirements

Full-Time

Hybrid Digital Marketing Outside Sales—Uncapped Earnings

Hibu

lansing, Michigan | Aug 13

Hibu is seeking an Outside Sales Representative to drive digital marketing solutions with a hybrid work arrangement (home office and in-field). The role offers base salary plus benefits and uncapped commissions, plus ongoing training to help you win and grow your career. Year 1 on target earnings are around $90,000-$110,000 with potential for more through monthly bonuses and uncapped commissions. Year 2 on target earnings are around $115,000-$130,000 with similar upside.

Full-Time

B2B Partner Marketing Strategist: Demand Gen & Enablement

Stryker Corporation

lansing, Michigan | Aug 13

CVS Health is seeking a B2B Partner Marketing Strategy Lead to steer Health100's partner marketing across pharma, plans, PBMs, employers and digital health partners. This role oversees demand generation strategy, partner value propositions, and marketing's contribution to pipeline and commercial outcomes.The position drives go-to-market strategy, campaigns, and sales enablement to ensure coordinated, effective partner communications and launches across teams.#J-18808-Ljbffr

Full-Time

Account Executive

Adams Outdoor

lansing, Michigan | Aug 12

Adams Outdoor Advertising (AOA), the leading advertising platform in Lansing and the 4th largest Outdoor Advertising firm in the U.S., is seeking Account Executives to support its sales team. Successful candidates will be driven, self-motivated individuals that can collaborate with colleagues and a wide range of prospective clients within a fast-paced environment. The program also seeks to empower new AEs to ensure the requisite skill set is in place in advance of approaching advertisers / potential clients. Introduction to AOA’s Best Practices Participation in AOA’s firmwide "Lunch and Learn" program, which highlights innovative sales techniques and helps to drive talent developmentAssignment of a senior Mentor to help guide initial experience and guide to long-term successSignificant exposure to the leadership in the Lansing market, including the General ManagerInitial compensation structure consists of a fixed salary. Approach existing and new advertiser clientsStructure advertising packages / products across AOA's product portfolio to meet advertiser needsHandle internal responsibilities including contracting, scheduling and collections trackingCommunicate with internal leadership regarding sales projections and trackingCollaborate with Account Executive colleagues to create and to promote positive working environmentLiaise with Account Executives in other Adams Outdoor Advertising markets to identify potential opportunities and to cross-pollinate salesPREFERRED QUALIFICATIONS:

Full-Time

Manager, Lifecycle Marketing – Campaigns & Experiences

Sky Zone

lansing, Michigan | Aug 10

POSITION OVERVIEW: Sky Zone is seeking a Lifecycle Marketing Manager — Campaigns & Experiences to own and scale our CRM campaign calendar across email and SMS. This role will be responsible for strategizing, planning, executing, and optimizing campaigns that drive awareness, traffic, repeat visits, bookings, and membership growth, while operating with a holistic view of the customer lifecycle. This role requires a strategic, data-driven marketer who exercises independent judgment and discretion in leading campaign planning, build and execution, testing, and performance analysis across key business initiatives, and who is accountable for the outcomes of those decisions as an owner of the lifecycle marketing function. - 5+ years of experience in lifecycle marketing, CRM, or retention marketing with a proven track record of email/SMS success. - Preferred: experience in multi-unit retail, entertainment, hospitality, or franchise environments - Preferred: familiarity with email/SMS compliance requirements (e.g., CAN-SPAM, TCPA) - Strong project management skills with the ability to execute multiple campaigns simultaneously.

Full-Time

Account Executive - B2B

hibu,Inc.

lansing, Michigan | Aug 10

Base salary, expense allowance, mileage reimbursement, and uncapped earnings through commission and bonusesHybrid sales environment (home office and in-field work)Recognition and incentives including an annual President's Club TripClear career path in both leadership and sales with high potential for promotions3 weeks of classroom training followed by 9 weeks of field training while on the job and ongoing companywide supportBest-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and MicrosoftCommunity focused organizationFlexibility and work-life balanceBy now, you are probably ready to apply immediately, but just in case you need 1 more reason to apply, check out this video from one of our sales reps on why Hibu is the right choice for you! Requirements to win as an Outside Sales Representative: Requirements to win as an Outside Sales Representative: At Hibu, we use cutting-edge digital and print marketing solutions to help small and medium-sized businesses get found by the consumers they want to reach. We make it easy for small business owners to make a big impact online – we do all the work and let our clients focus on running their business.

Full-Time

Lead Specialist, Performance Marketing

Pearson

lansing, Michigan | Aug 9

We are seeking a highly analytical and results-driven Lead Specialist, Performance Marketing to lead the day-to-day execution and optimization of paid search initiatives supporting the adoption of educational products and new student enrollment. This role will be responsible for operational excellence across search campaigns, driving performance improvements, managing internal team and agency execution, and delivering actionable insights that support enrollment and efficiency goals. Reporting to the Principal, Performance Marketing , this position will serve as the primary owner of paid search campaign management and optimization, working closely with agency partners, Analytics, Enrollment, Finance, and Marketing stakeholders. Experience managing agency relationships and collaborating with cross-functional stakeholders. Experience leveraging AI tools to improve campaign management, reporting, and optimization workflows.

Full-Time

Marketing Manager

Stride, Inc.

lansing, Michigan | Aug 9

Job Description Reporting to the Senior Director of Marketing, you'll lead the planning and execution of integrated, omni-channel campaigns designed to drive enrollment growth and engagement across our network of online schools. In this role, you'll champion the success of our local schools, collaborating closely with cross-functional teams including Enrollment, Creative, Web, Analytics, Corporate Communications, Email, , Product, Social Media, and Market Research-as well as external partners and school leaders. SUMMARY: The Marketing Manager (Contract) will oversee the strategy, development, execution, and measurement of marketing initiatives that support K12's core business-the management of more than 70 online public and private schools. Lead the development and implementation of integrated marketing strategies that drive enrollment growth, engagement, and retention across owned and organic channels, including web, email, social media, SEO, and digital content.Develop and manage comprehensive marketing plans for assigned schools, ensuring alignment with organizational goals, school value propositions, and target audience needs.Oversee the creation and optimization of high-performing content and messaging across owned channels, ensuring consistency, relevance, and alignment with brand standards and student/family insights.Deliver regular performance read outs using data and dashboards (CTR, engagement, conversion).Leverage data, technology, and AI tools to personalize campaigns and scale impact.Collaborate cross-functionally with creative, product, digital, and school leadership teams to ensure campaigns accurately communicate differentiators and drive measurable impact.Guide the strategic use of analytics and performance insights to evaluate campaign effectiveness, inform content strategy, and optimize marketing touchpoints for audience engagement and conversion.Lead SEO and organic growth strategies, ensuring school websites and content ecosystems are optimized for visibility, discoverability, and conversion.Foster collaboration with internal stakeholders (including regional and national teams) to align marketing efforts, share best practices, and ensure consistency in messaging and execution.Drive continuous improvement through experimentation, testing, and performance analysis, applying insights to enhance campaign effectiveness and operational efficiency.Support new school launches and major initiatives by managing cross-functional marketing efforts, ensuring on-time, on-brand, and data-informed execution.Mentor and support specialists or coordinators, providing guidance, feedback, and skill development in campaign management, content strategy, and use of emerging technologies.Stay ahead of digital, AI, and education marketing trends, proactively identifying opportunities to adopt new tools or methodologies that enhance marketing performance and innovation.Serve as a strategic partner and trusted advisor to school leaders and stakeholders, bringing insights, recommendations, and solutions that elevate brand presence and drive meaningful results.

Full-Time

Google Ads Specialist PPC Strategy & Growth Champion

Longwood University

lansing, Michigan | Aug 7

A forward-thinking company is seeking a Google Ads Specialist to manage client projects and accounts in Michigan, preferably in the Metro Detroit area. Key responsibilities include implementing PPC strategies across various platforms, daily account management, and providing strategic recommendations. Candidates must have a minimum of 2 years in Search Engine Marketing (SEM) and a relevant degree or equivalent experience.#J-18808-Ljbffr

Full-Time

Partner Marketing

Acxiom

lansing, Michigan | Aug 7

You will create and drive execution of outbound partner marketing activities and partner enablement. Account services experience Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you're an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out. Our values represent our brand promise - to our clients and to our associates - and define our company culture. If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at ~~~.

Full-Time

Longwood University is hiring: Google Ads Specialist in Lansing

Longwood University

lansing, Michigan | Aug 5

You are viewing a preview of this job. Log in or register to view more details about this job.Cogent is seeking a talented full-time or part-time individual to become a valuable member of our dynamic team. As a Google Ads Specialist, you will play a crucial role in managing client projects and accounts, collaborating closely with project managers and account managers on various initiatives, including search engine advertising, website development, and content management systems.Location:Michigan (Metro Detroit area preferred)Availability:Must be available during EST working hours.ResponsibilitiesImplement PPC Strategies:Manage campaigns across Google Ads, Bing, and other platforms.Daily Account Management:Create keyword lists, structure campaigns, and handle targeting and display network tasks.Strategic Recommendations:Provide insights on keyword opportunities and campaign structuring.Communication:Keep the team and management updated on project development, timelines, and outcomes.Collaboration:Work closely with team members to achieve client goals.General Tasks:Understand budgeting, billing, media sheets, campaign setups (display, paid search, native), and demographic/geographic strategies.QualificationsExperience:Minimum of 2 years in Search Engine Marketing (SEM) and Paid Search (PPC) is required.Education:BS/BA degree or equivalent experience.If you're ready to take your career to the next level and join a forward-thinking company, we want to hear from you!#J-18808-Ljbffr

Full-Time Part-Time

Marketing & Communications Coordinator

NIOWAVE

lansing, Michigan | Aug 4

The Marketing & Communications Coordinator is a dynamic and motivated team player who is a natural storyteller with an eye for aesthetics. This role is essential to effective and timely internal and external communications for Niowave. LinkedIn Communications related to culture and staff of Niowave The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.

Part-Time

Remote Digital Advertising Performance Manager

Cars Commerce

lansing, Michigan | Jul 31

Cars Commerce in Michigan is searching for a Digital Advertising Performance Manager to guide clients in achieving marketing objectives through innovative digital strategies.You will leverage your digital marketing experience and account management skills to develop tailored solutions, ensure client satisfaction, and maintain strong relationships across various departments. The role offers a competitive salary and a comprehensive benefits package including medical, dental, and generous PTO.#J-18808-Ljbffr

Full-Time

Digital Sales Coordinator — Campaign Growth & Insights

Gray Media

lansing, Michigan | Jul 28

Gray Media’s WILX-TV in Lansing, MI seeks a Digital Sales Assistant to join our team. You will work with the sales staff to monitor digital campaigns and help develop integrated marketing programs across OTT, social, and mobile channels. The role requires strong writing and communication, excellent organization, and the ability to meet deadlines. A quick learner with proactive problem-solving will thrive in this fast-paced environment supporting local advertisers.

Full-Time

Marketing and Communications Manager

Michigan Association of Administrators of Special Education

lansing, Michigan | Jul 27

The Michigan Association of Administrators of Special Education (MAASE) is seeking a full-time Marketing and Communications Manager to lead the organization’s marketing, communications, and brand management efforts. Create and update webpages and landing pages for programs, events, membership, consulting services, and organizational initiatives (Novi is our website platform and AMS) Manage newsletters, email campaigns, audience lists, and engagement reporting. Develop, schedule, and monitor social media content across organizational platforms, working cooperatively with the Manager of Events and Community Engagement. Experience with website content management systems, email marketing platforms, and social media management. If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview, or to otherwise participate in the hiring process, please contact Angel Davis at angeldavis@maase.org or 517-618-9593.

Full-Time

Marketing & Proposals Specialist (Hybrid, ESOP)

Clark Dietz

lansing, Michigan | Jul 27

Clark Dietz, Inc. in Michigan is seeking an experienced marketing professional to join our Lansing office with flexible hybrid work and designated office days. This role coordinates marketing communications, supports proposals and business development, maintains CRM data, and analyzes campaigns to improve results while collaborating with internal colleagues and external partners. This position offers opportunity for growth, a competitive starting salary, and a comprehensive benefits package #J-18808-Ljbffr

Full-Time

Videographer Job at Exit Without Selling in Lansing

Exit Without Selling

lansing, Michigan | Jul 25

OverviewWe're looking for a skilled videographer to produce high-quality video content across several formats: paid ad creative, video sales letters (VSLs), and ongoing YouTube channel content. This is a project-based role. You'll be brought on for specific shoots and productions, with rates discussed and agreed upon per project.CompensationCompensation:$1,000+ per project. Compensation is paid per project, with potential for long-term ongoing work. Rate is open to negotiation based on scope, complexity, and turnaround time.#J-18808-Ljbffr

Full-Time

Gud Marketing, Inc. is hiring: Remote Digital Marketing & SEO/SEM Specialist in

Gud Marketing, Inc.

lansing, Michigan | Jul 24

Gud Marketing, Inc. is seeking a Digital Media Specialist in Lansing, MI to develop and execute comprehensive digital marketing strategies. The role includes SEO/SEM, email marketing, paid search, social media ads, display campaigns, and influencer partnerships.You will strategize campaigns with accessibility in mind and ensure ADA and WCAG 2.1 compliance across all platforms while coordinating with the marketing team to optimize reach and impact.#J-18808-Ljbffr

Full-Time

Senior Digital Advertising Strategist Job at Advance Local in Lansing

Advance Local

lansing, Michigan | Jul 22

Catalyst IQ, part of Advance Local, is seeking a Sr. Specialist, Digital Advertising to provide expert oversight across automotive client accounts. You will work on data-driven optimization, speak on performance in client calls, and stay ahead of industry trends.This role requires strong analytics, cross-functional collaboration, and a proven digital advertising background. You will partner with Sales and Accounts to distribute insights, drive improvements, and support day-to-day operations#J-18808-Ljbffr

Full-Time

Sales and Marketing Representative

Whitewater Marketing

lansing, Michigan | Jul 21

White Water Marketing is currently on the lookout for top performing competitors who obtain a passion for results, a positive attitude, and competitiveness and camaraderie in the workplace. Our culture promotes both professional and personal growth, based on principles of trust, respect, and challenges. Job Description With these partnerships, we help our clients with their branding as well as help to promote their company and what they have to offer. Previous experience in customer service, sales, or other related fields preferred but not requiredExcellent written and verbal communication skillsAbility to build rapport with clientsAbility to excel in a high-energy, fast-paced environmentPositive and professional demeanorExcellent written and verbal communication skillsResults driven attitude with a hunger for success

Full-Time

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