Sr. Paid media search analyst

LatamCent · St Paul, Minnesota · Posted Aug 25
Full-Time
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About this role

The Opportunity You will own paid search end to end for a handful of clients, from strategy through execution to the results conversation on the call. This is a senior seat: you set the SEM direction, decide where the budget does the most work, and you are the person the client trusts to tell them the truth about what's working. Ninety days in, you're running your accounts independently. By month six, you're the strategic voice clients lean on and the person junior analysts take direction from. What You'll Own Set and drive the paid search strategy for your book of clients, tying every decision back to their actual business goalsFind the highest-leverage moves across each account and prioritize them over busyworkRun the full account lifecycle: keyword research, competitor analysis, builds, optimization, and the reporting that proves impactManage ecommerce campaigns, product feeds, and Merchant Center so Shopping performance holds upLead client relationships directly, running meetings and presenting results people can act onBuild the forecasts and measurement frameworks that connect spend to revenueDelegate cleanly to supporting analysts and give them enough context to execute without hand-holding What We're Looking For 3+ years managing paid search or SEM programs hands-onDeep Google Ads expertise, plus real Microsoft Ads experienceEcommerce paid search experience, including Google Merchant Center and product feed managementStrong command of keyword research, campaign structure, optimization, reporting, and forecastingTrack record juggling multiple client accounts or stakeholders at onceConfident client communicator who can present performance and own the room soloSharp organizational instincts and the judgment to catch risks before they become problems Nice to Have Meta Ads Manager or broader paid social experienceVideo and display advertising backgroundPrior agency or client-services experienceComfort collaborating with SEO or wider digital marketing teams Tools and Stack Google Ads, Microsoft Ads, Google Merchant Center. Project and time management in ClickUp, Slack, and Harvest. Details Location: In office, Saint Paul MinnesotaBonus: Quarterly profit-sharing tied to company and individual performance32-hour work weekType: Full-time About The Company A performance marketing agency that builds outcome-driven paid search programs and keeps clients for the long haul. Small enough that you own real accounts and real relationships, established enough that the work is steady and the clients are serious. They run a 32-hour week, so the culture rewards focus over face time.

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