Sr. Marketing Specialist, Brand IMP
Kohler · Wisconsin ·
Posted 2 weeks ago
Full-Time
About this role
**Sr. Marketing Specialist, Brand IMP**
*Work Mode: Onsite*
**Location:**Onsite - Kohler, WI
**Opportunity**
The Sr. Marketing Specialist, as part of the KOHLER Kitchen & Bath North America Brand IMP Marketing team, is responsible for supporting the development and execution of activation programs across new product launches, campaigns, events, and any other Go-To-Market activations.
**Specific Responsibilities**
* Drives or supports brand management activations in accordance with the Annual Integrated Marketing Plan inclusive of brand plans, objectives, identity, execution of sales materials & trainings, media/owned content development, and events, execution.
* Explores consumer, marketing trends and best practices to contribute towards planning marketing initiatives.
* Coordinates marketing activations across cross-functional teams to execute small/large brand & marketing advertising campaigns.
* Develops, maintains, and manages Marketing activation calendar and timelines.
* Develops, manages, and tracks content needs across product launches and other marketing content development initiatives.
* Reviews brand communication materials to ensure marketing objectives and brand standards & compliance.
* Supports KPI tracking, measurement and analysis of in-market performance across brand, business, and campaign metrics.
* Build templates for presenting data and insights in internal and external presentations.
* Supports/leads internal communications for campaigns & marketing programming.
* Supports/leads organization of Marketing Team Meetings and Engagement initiatives.
**Skills/Requirements**
* University Degree (BA/BS) in Marketing or related business field; or equivalent experience.
* 2+ years of experience in Marketing, Communications, or related field preferred.
* Ability to adapt quickly to change and deliver results.
* Ability to work independently and autonomously.
* Must have strong problem-solving skills.
* Excellent communication (both verbal and written) and interpersonal skills.
* Ability to prioritize workload and self-manage projects, handle multiple tasks, and own timelines.
* Proficient in Microsoft Office Applications.
**Travel**
* Travel to trade shows, customer visits and training as needed, approximately 15%.
#LI-Onsite
#LI-KZ1
***Applicants must be authorized to work in the US without requiring sponsorship now or in the future.***
*We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you’ll have access to your applicable benefit programs from your first day on the job, with no waiting period.
The salary range for this position is $83,550 - $127,550. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education, and the work location. In addition, this position is eligible for a performance bonus/variable incentive compensation.*
**Why Choose Kohler?**
We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we’re driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.
**About Us**
It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact [kohlerjobs@kohler.com](mailto:kohlerjobs@kohler.com). Kohler Co. is an equal opportunity/affirmative action employer.
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