Senior Paid Search Lead – Performance Marketing

Pearson is seeking a highly analytical Lead Specialist, Performance Marketing to own day-to-day paid search execution across Google Ads, SA360, and more. You will lead internal teams and agencies, drive enrollment-focused performance, and translate insights into actionable optimization strategies. Reporting to the Principal, Performance Marketing, you will manage testing roadmaps, monitor performance, and collaborate with Analytics, Enrollment, and Marketing to ensure efficient spend and