Senior Marketing Manager (PR26108)

**General Role Description** Develop, execute, manage, and continuously optimize the comprehensive marketing communications program for your assigned business units (BUs). **Role Accountabilities** ·         Develop and execute integrated marketing communication strategies that support business objectives, strengthen brand awareness, drive engagement, and ensure consistent messaging across internal and external channels ·         Create and deliver effective marketing campaigns, content, communications, and promotional activities that align with organizational goals in collaboration with the business units ·         Develop and recommend creative ideas related to Company branding activities and execute ·         Track, evaluate, and report marketing performance against objectives and targets on at least a quarterly basis and make improvement recommendations ·         Advise parent and group companies to ensure that all activities follow parent company branding objectives ·         Consult business units and manage advertising agency in the creation and maintenance of the Company’s online and social media presence ·         Define, measure, and analyze marketing campaign performance metrics to evaluate effectiveness and identify improvement opportunities ·         Collaborate and advise the Digital Marketing Specialist to ensure a strategically aligned web-presence is delivered for all global websites ·         Create and deliver newsletter articles for publication and distribution ·         Source and manage vendors to maintain optimal cost where feasible ·         Develop annual budget proposal for assigned business unit marketing activities ·         Execute and manage all company business unit promotional email campaigns ·         Ensure foreign language translations of product brochures and technical articles are complete, meet agreed-upon standards, and are delivered on schedule ·         Prepare press releases for industry trade publications for assigned business unit ·         Promote a culture of marketing excellence through coaching and mentoring peers **General Employee Accountabilities** ·         Bring full effort to bear on tasks assigned by manager ·         Give manager best advice ·         Give earliest notice when work cannot be delivered as specified ·         Cooperate and collaborate with peers and interact cross-organizationally as specified by manager ·         Exemplify Company Core Values: Integrity, Client Focus, Team Orientation, and Personal Commitment ·         Comply with all Company policies, practices, and procedures and all regulations and laws ·         Recommend viable improvements proactively ·         Ensure effective utilization of business tools and processes **Requirements** **Minimum Qualifications** * Bachelor’s degree in Business Studies, Marketing, Communications or a related field * 10 years’ experience in marketing and marketing communications in a global B2B market * ·     Demonstrated experience delivering effective integrated marketing communications campaigns * ·         Demonstrated successful product marketing and brand management experience * ·         Demonstrated successful working relationships with clients, suppliers, and other internal and external contact * Demonstrated successful and positive personal leadership, interpersonal, organizational, administrative, and communication skills * Demonstrated continuous improvement in areas of responsibility * ·         Proficiency in Microsoft Excel, Word, PowerPoint, Adobe Creative Cloud apps * ·         Availability to travel, domestically, up to approximately 15%, and internationally, up to approximately 5%, sometimes with limited notice **Preferred Qualifications** ·         10 years’ marketing communications experience with power electronics or other capital equipment in any combination of the metals, material handling, port solutions, or related general industries ·         Demonstrated experience working in a global organization ·         Proficiency in Oracle Projects and Oracle Eloqua Marketing Automation Hiring Range: $140,165 - $164,900 **Link to TMEIC Corporation Americas website** . To be considered an applicant for any available positions, individuals must complete an online job application for each posting. A resume may be attached to the online application but is not considered a substitute for the information in the application. Applications will be considered only for the specific position for which the application is submitted. **EEO/AA/M/F/Vet/Disability Employer**