Senior Manager, Digital Marketing & Integration

Reynolds American Inc. is seeking a Senior Manager Digital Marketing Implementation in Winston-Salem, NC. The role drives a data‑driven marketing strategy across SEO, CRM, email marketing, content marketing, and paid media, ensuring initiatives are scalable and aligned with business objectives. You will oversee integrated campaigns, SEO, CRM lifecycle programs, and cross‑functional project workstreams, reporting on KPIs and impact. Strong collaboration across internal teams is essential.