Senior Analyst, Advertising Operations- Orange Apron Media

The Home Depot · Smyrna, Georgia · Posted Jun 5
Full-Time
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About this role

With a career at The Home Depot, you can be yourself and also be part of something bigger. **Position Purpose:** The Senior Analyst, Advertising Operations is responsible for delivering campaign activation excellence and a best-in-class advertiser experience by owning end-to-end execution for assigned advertisers/pods, translating performance into optimization recommendations, and proactively resolving operational or platform issues. This role strengthens advertiser experience through clear communication, analysis, and scalable enablement, partnering cross-functionally to improve outcomes and operational efficiency. **Key Responsibilities:** Advertiser Support & Account Partnership- 25% * Serve as a trusted day-to-day partner for assigned advertisers/pods, provide guidance that balances advertiser goals with operational best practices. * Support onboarding and ongoing enablement by contributing to walkthroughs, structured communications, and how-to resources * Proactively mitigate issues (delays, reporting questions, pacing concerns) with clear updates and next steps. Campaign Activation & Operational Execution-25% * Lead and own campaign operations across assigned scope while meeting deadlines, partnering with Analyst on flawless execution. * Ensure campaign setup aligns to execution standards and operational requirements, coordinate dependencies with partners. Performance Reporting, Insights, and Optimization-25% * Own recurring and ad hoc reporting, translate findings into clear recommendations and actions. * Conduct deeper analyses (e.g., taxonomy, SKU-level insights, creative performance, pacing drivers) to improve outcomes. * Present and track key metrics that support optimization, operational efficiency, and stakeholder visibility. Process Improvement and Cross-Functional Collaboration-15% * Build and refine scalable workflows, systems, and documentation to reduce manual work and improve consistency. * Develop playbooks/best practices and maintain team knowledge repositories/tools. * Partner with product/engineering/internal stakeholders to stay aligned on platform updates and execution standards. Troubleshooting, QA, and Issue Resolution-10% * Proactively troubleshoot campaign issues (pacing, performance, operational blockers) and coordinate ticketing/follow-ups. * Validate accuracy of outputs (pacing/spend/reporting) and partner with measurement teams to resolve discrepancies. **Direct Manager/Direct Reports:** * Position reports to Manager, Advertising Operations. * This position has 0 direct reports. **Travel Requirements:** * Typically requires overnight travel less than 5% of the time. **Physical Requirements:** * Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles. **Working Conditions:** * Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable. **Minimum Qualifications:** * Must be eighteen years of age or older. * Must be legally permitted to work in the United States. * The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED. * 3 years professional work experience. **Preferred Qualifications:** * 3-4+ years of relevant experience in advertising, media, or account management roles * The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job * Ability to convey complex or technical ideas in easy-to-understand terms to diverse audiences; strong written/verbal communication. * Strong analytical mindset, able to interpret performance, identify trends, and recommend optimizations (pacing, bid strategy, taxonomy, creative). * Proven ability to manage multiple projects, prioritize competing demands, and deliver on deadlines in a high-volume environment. * Experience partnering cross-functionally and supporting external suppliers/customers in a service-oriented, solutions-first manner. * Process improvement and enablement experience (building workflows, training materials, onboarding, documentation). **Minimum Education:** * The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED. **Preferred Education:** * No additional education **Minimum Years of Work Experience:** * 3 **Preferred Years of Work Experience:** * No additional years of experience **Minimum Leadership Experience:** * None **Preferred Leadership Experience:** * None **Certifications:** * None **Competencies:** * Action Oriented * Collaborates * Drives Engagement * Communicates Effectively * Customer Focus * Drives Results

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