Search Engine Marketing Specialist

Paid Search Coordinator Location: Hybrid – Culver City, CA Duration: 6 Months Schedule: 40 hrs/week Pay: $68–$70.90/hr DOE The Planet Group is seeking a Paid Search Coordinator to support a Fortune 500 client. This is a hands-on role focused on managing and optimizing Google Ads campaigns across multiple accounts. Qualifications 5+ years of paid search (SEM/PPC) experience; agency experience preferred.Expert in Google Ads (Search, Shopping & Performance Max).Experience with GA4, Google Tag Manager, and Google Ads Editor.Strong Excel/Google Sheets skills (Pivot Tables, VLOOKUP/XLOOKUP).Experience managing multiple campaigns, budgets, and performance reporting.Excellent communication, organization, and attention to detail.Responsibilities Manage and optimize Google Ads campaigns, including keywords, bidding, budgets, and ad copy.Monitor campaign performance and implement optimization strategies.Prepare weekly/monthly reports and performance insights.Conduct A/B testing and ensure accurate conversion tracking.Support campaign execution across multiple accounts and assist with Bing Ads as needed.Preferred: Retail, D2C/B2C experience, Looker Studio/Tableau, paid social exposure, and Google Ads/GA4