Sales & Marketing Specialist

Overview -------- We are seeking a high-performing Sales & Marketing Specialist to drive data-informed marketing initiatives and support revenue growth within the aerospace sector. This role combines advanced analytics, market intelligence, and hands-on campaign support with executive-level presentation and storytelling capabilities. The ideal candidate thrives in a fast-paced environment, translates complex data into actionable insights, and partners cross-functionally to deliver measurable business impact. Responsibilities ---------------- **Strategic Marketing & Revenue Support** * Apply strong marketing and sales acumen to support revenue growth strategies within the aerospace manufacturing sector * Partner with leadership to identify market opportunities, refine positioning, and support go-to-market initiatives **Advanced Presentation & Storytelling** * Develop high-impact, executive-ready PowerPoint presentations with exceptional speed and quality * Translate complex data, strategies, and insights into clear, compelling narratives with strong visual design **Market Intelligence & Analysis** * Conduct rapid, in-depth market research, competitive analysis, and industry trend assessments * Evaluate market direction, channel effectiveness, cost benchmarks, and positioning opportunities * Provide actionable insights to guide strategic decision-making **Data-Driven Insights & Reporting** * Analyze campaign performance across digital and traditional channels (email, social, events, web, etc.) * Track and report key marketing KPIs including CAC, LTV, ROI, and conversion rates * Build dashboards and reports that enable real-time performance tracking and optimization * Deliver insights that directly inform growth initiatives, forecasting, and business strategy **Campaign Execution & Optimization** * Support the planning, execution, and continuous optimization of marketing campaigns * Collaborate with leadership and operations teams to improve campaign effectiveness and maximize ROI * Conduct A/B testing and performance analysis to refine targeting and messaging **Aerospace Industry Engagement & Events** * Leverage knowledge of aerospace marketplaces (e.g., Aviation Week, SpeedNews) and key tradeshows (Farnborough, Paris Air Show, NBAA, Verticon) * Support end-to-end coordination of events, including logistics, booth strategy, messaging, and executive alignment * Ensure strong brand presence and ROI from industry engagements **Cross-Functional Collaboration** * Work closely with Finance, Sales, Operations, and Marketing teams to ensure alignment and cohesive execution * Support integrated planning across departments to drive efficiency and impact **Customer & Market Insights** * Develop deep insights into customer behavior, segmentation, and targeting strategies * Identify growth opportunities through data-backed analysis of customer and market trends Qualifications -------------- **Required Qualifications** * Bachelor’s degree in Marketing, Business, Analytics, or related field * Proven experience in marketing analytics, strategic marketing support, or similar role * Strong analytical, problem-solving, and critical-thinking skills * Advanced proficiency in PowerPoint with demonstrated design and storytelling expertise * Advanced Excel skills and experience with analytics/reporting tools * Ability to work at pace, manage multiple priorities, and deliver high-quality outputs under tight timelines **Preferred Qualifications** * Experience in the aerospace or manufacturing industry * Familiarity with CRM and marketing automation platforms (e.g., Salesforce, HubSpot) * Experience with digital marketing platforms and campaign tools * Knowledge of data visualization tools (e.g., Power BI, Tableau) **Key Success Factors** * Quality and impact of insights delivered to leadership * Improvement in marketing campaign performance and ROI * Effectiveness of executive-level presentations and communications * Ability to operate with speed, accuracy, and strategic clarity