Product Marketing Director

A company is looking for a Product Marketing Director to drive their B2B go-to-market strategy. Key Responsibilities Develop strategic messaging and positioning to communicate the company's value to healthcare providers Design and execute sales enablement programs to support revenue growth and optimize messaging Conduct market research and competitive analysis to inform product and go-to-market strategy Required Qualifications 7-10 years of marketing experience, with a minimum of 6 years in product marketing roles Proven track record in B2B healthcare technology, preferably enterprise software Expertise in storytelling and content creation for sales enablement Demonstrated impact on sales pipeline and revenue growth Experience in fast-paced startup environments and cross-functional collaboration