Online Social Media Manager

Flosum is hiring a Social Media Manager who will own and elevate our brand presence across social channels. This is not a "post a few times a week" role. We are looking for a strategic, creative, and metrics-driven leader who will be the key driver of brand awareness, community engagement, and pipeline generation through social. You will shape how Flosum shows up online — building meaningful connections with both end users and executives, and turning our social presence into a measurable growth engine. ### What You'll Do * Own Flosum's social media strategy end-to-end across LinkedIn, X, YouTube, and emerging platforms. * Drive brand awareness by crafting compelling narratives that position Flosum as a category leader. * Engage at least 500 net-new people into the Flosum ecosystem each month through creative, authentic outreach and content. * Build and execute targeted engagement plans for our top 10,000 priority accounts, ensuring meaningful touchpoints with both practitioners and executives. * Lead thought leadership programs in partnership with our executives, ghostwriting and amplifying high-impact content that resonates with the Salesforce DevOps community. * Design and launch creative contests, campaigns, and community activations that spark conversation and grow our audience. * Generate significant qualified pipeline from social channels, partnering closely with sales and demand gen to convert engagement into opportunities. * Engage daily with users, customers, partners, and executives — making Flosum's social presence feel human, responsive, and indispensable. * Measure, report, and optimize against KPIs including reach, engagement, follower growth, account penetration, and sourced/influenced pipeline. **Requirements** ### What We're Looking For * 4+ years managing social media for a B2B SaaS or technology brand, ideally in DevOps, Salesforce ecosystem, or enterprise software. * Proven track record of building audiences from the ground up and driving measurable business impact — not just vanity metrics. * Strong creative instincts: you can spot a trend, write a sharp post, and build a contest concept that actually gets people talking. * Experience engaging executive audiences and translating technical topics into thought leadership. * Demonstrated ability to source pipeline from social channels and collaborate effectively with sales and demand gen teams. * Data-fluent — comfortable using analytics tools (Sprout, Hootsuite, LinkedIn Analytics, GA4) to inform strategy. * Hungry, scrappy, and ready to make a trajectory-changing impact at a fast-growing company. ### Why Flosum Flosum is the leading native Salesforce DevOps platform trusted by enterprises worldwide. You'll join a team where your work is visible, your impact is measurable, and your creativity directly shapes how the market sees us.