Media Strategy Manager

Virtual Vocations · Huntsville, Alabama · Posted Jun 26
Full-Time
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About this role

Leading local dealer advertising strategies, the full-time Media Strategy Manager will manage advertising programs for Cub Cadet, DEWALT, and Hustler dealers, focusing on both traditional and digital media to drive demand for outdoor power equipment, with the option to work remotely.Key responsibilitiesManage Local Dealer Advertising programs, integrating digital and traditional media strategiesCollaborate with brand agencies to ensure alignment of media plans with brand strategyMonitor advertising campaigns, analyze return on advertising investment, and communicate results effectivelyRequired qualificationsBachelor's degree in marketing or communications3-5 years of experience in marketing, advertising, or paid media planningStrong project management skills with the ability to handle multiple projects simultaneouslyExperience in dealer retail or franchise business is a plusProficiency in Excel and PowerPoint; understanding of media purchasing and billing is advantageous

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