Media Buyer // Marketing Specialist

Media Buyer / Marketing Specialist Full Time // Weekly Payout // Long term opportunity We are looking for a skilled and results-driven Media Buyer / Marketing Specialist to join our team. This role is responsible for managing and optimizing paid advertising campaigns, monitoring ad performance and costs, developing marketing strategies, and creating or directing high-converting ad creatives for our clients. The ideal candidate has hands-on experience with Meta Ads (Facebook ), understands performance marketing, and has a strong eye for creative content that drives engagement and conversions. Key Responsibilities Manage, launch, and optimize paid advertising campaigns across Meta platforms (Facebook & Instagram).Monitor daily ad performance, budgets, and key metrics.Analyze campaign data and make data-driven decisions to improve results.Develop and implement marketing strategies to increase lead generation and conversions.Create, edit, or direct the development of ad creatives, including images, graphics, and short-form video content.Write or assist with compelling ad copy and campaign messaging.Conduct A/B testing for audiences, creatives, ad copy, and campaign structures.Scale successful campaigns while maintaining profitability.Track and report on KPIs such as CPL, CPA, CTR, ROAS, and conversion rates.Work closely with internal teams and clients to align campaigns with business objectives.Stay up-to-date with digital marketing trends, platform updates, and industry best practices. Qualifications Proven experience as a Media Buyer, Marketing Specialist, or similar role. Strong experience with Meta Ads Manager. Experience creating, editing, or directing ad creatives that generate results. Excellent communication and organizational skills. Proficiency with creative tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms. Understanding of lead generation and performance marketing. Experience managing advertising budgets and optimizing campaign performance. Strong analytical and problem-solving skills. Ability to manage multiple client accounts and projects simultaneously. Self-motivated and able to work independently in a remote environment. To Apply Please Submit Resume Short intro video showing your portfolioExamples of ad campaigns you have managed.Samples of creatives you have designed or directed.A brief summary of your experience with Meta Ads. Must be available to start immediately upon hiring. We're looking for someone who can not only manage and optimize campaigns but also contribute creative ideas and assets that help drive exceptional results for our clients.