Marketing Specialist (Bilingual Preferred)

Phihong · Fremont, California · $70,000–$90,000 a year · Posted Yesterday
Full-Time
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About this role

Marketing Specialist Role and Responsibilities: * Support the development and execution of Phihong's global B2B marketing and communication strategy. * Gather and analyze marketing data to surface insights, market trends, and campaign performance. * Partner with cross-functional teams to deliver a consistent Phihong brand message in the power supply market. * Assist with product marketing initiatives, working with sales to research target customers and support new product launches. * Help develop product positioning and messaging tailored to target audiences. * Coordinate with global teams to execute marketing campaigns and programs on schedule. * Execute integrated communications and media plans, including press releases, advertising, and digital campaigns. * Create and maintain marketing materials, including corporate and product collateral, website content, and social media assets. * Prepare presentation materials and communications in support of the senior leadership team. * Support sales teams with event logistics, trade show coordination, and sales enablement materials. Requirements: * Bachelor's Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline. * 2+ years of experience in marketing, corporate communications, or public relations, either in-house or with an agency. * Strong analytical skills; experience with market research or marketing analytics tools is a plus. * Strong organizational skills with the ability to manage multiple projects and deadlines. * Experience in the automotive or electronics industry is a plus. * Excellent written and verbal communication skills, with sensitivity to international cultural differences. * Bilingual in Mandarin Chinese preferred. Benefits: * 401(k) matching * FSA Accounts * Dental insurance * Health insurance * Vision insurance * Life insurance * Paid time off Phihong is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. This is a fully onsite position located in Fremont, CA; Monday–Friday from 10 am to 7 pm.

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