Marketing Specialist

Front Desk & Membership Specialist Position Overview We are looking for a results-driven marketer to help grow our Anytime Fitness location by generating leads, increasing appointments, and driving new memberships. This is NOT just a social media posting role. We are looking for someone who understands how to turn marketing into revenue. e. Position Overview This is a part-time, hybrid role combining front desk operations with hands-on marketing execution. You’ll be the face of the gym during your shift—while also helping us grow our presence online and bring in new members. Schedule Mornings between 9:00AM - 2:00PM 2-4 days per week to start (with growth potential) Key Responsibilities In-Gym (Front Desk & Member Experience): Deliver outstanding customer service to members and guests Build relationships that turn walk-ins into long-term members Manage check-ins, inquiries, and daily operations Represent the energy and culture of the gym Marketing & Growth (This is where you stand out): Create and post engaging short-form video content (Reels, TikTok, etc.) Understand and leverage social media algorithms to increase reach Execute local lead generation strategies (online & community-based) Capture content in the gym (members, workouts, environment—with consent) Help plan and test promotions that drive membership growth Qualifications Required: Background in marketing and sales. Bonus if you have experience as a personal trainer or fitness related work experience. Sales experience or strong comfort with presenting and closing memberships Professional appearance and communication skills Self-motivated and goal-oriented Reliable transportation (must have your own vehicle) Ability to adapt to fluctuating hours based on appointments Team player with a positive attitude Compensation Hourly pay (based on experience) Performance-based bonuses Commission opportunities tied to membership sales What We’re Looking For Who This Is Perfect For Someone who already creates content or understands how content performs A self-starter who thinks in terms of growth, leads, and conversions A people-person who can confidently engage with members and prospects Someone who enjoys fitness and thrives in a gym environment Strongly Preferred (Big Bonuses): Experience in gym/fitness environments Background in digital marketing, social media growth, or lead generation Comfortable on camera and/or directing content Interest in personal training or group fitness coaching Growth Opportunity This role is designed to grow. For the right person, this can evolve into: Full-time position Commission-based earnings tied to membership growth Opportunities to lead classes or personal training sessions If you’re looking for a role where your effort directly impacts your income and career growth, you’ll do well here. If you're passionate about fitness, confident in sales, and ready to represent a brand that stands for purpose and performance, we’d love to hear from you. To Apply: Send your resume and a short paragraph explaining why you’re a strong fit for this role to: ocalafl@anytimefitness.com