Marketing / Social Media Manager

We are looking for a creative, motivated, and driven Marketing & Social Media Manager to help grow our brand, increase customer engagement, and drive traffic both online and in-store. The ideal candidate is someone who understands social media, knows how to create engaging content, and is comfortable being hands-on. This position will be responsible for developing and executing marketing strategies, managing our social media presence, creating photo and video content, and helping build a consistent and recognizable brand. We are looking for someone who can take an idea and turn it into compelling content—not someone who simply reposts existing material. Responsibilities Develop and execute social media and marketing strategies Manage the company's social media accounts, including Instagram, Facebook, and other relevant platforms Create engaging short-form video, photography, graphics, captions, and other social media content Plan and maintain a consistent social media content calendar Film and edit videos for social media, advertisements, product features, and promotional campaigns Write engaging captions, promotional copy, emails, and other marketing materials Monitor social media trends and identify opportunities to increase engagement and reach Respond to comments, messages, and customer interactions in a professional manner Develop and manage paid advertising campaigns across platforms such as Meta and Google Track marketing and social media performance and use analytics to improve results Help promote products, promotions, events, and company initiatives Assist with in-store marketing, signage, promotions, and special events Maintain a consistent brand image and voice across all marketing channels Research competitors and identify new marketing opportunities Work closely with management to develop new campaigns and promotional ideas Stay current with changes to social media platforms, algorithms, trends, and best practices Pay: $17.00 - $25.00 per hour Benefits: Employee discount Flexible schedule Paid time off Application Question(s): Do you have firearms experience? Are you at least the age of 21 or over? Do you have marketing experience? Work Location: In person