Marketing Manager / Lead Gen Specialist

Marketing Manager / Lead Generation Specialist Are you obsessed with results, numbers, and turning marketing into measurable growth? We are looking for a driven, analytical, and hands-on Marketing Manager to lead our marketing efforts and generate high-quality leads for our growing company. This isn't a position for someone who simply posts on social media—it's for someone who understands that every marketing dollar should produce results. If you thrive on analytics, KPI tracking, lead generation, and building campaigns that drive revenue, we want to hear from you. What You'll Do Develop and execute multi-channel marketing strategies focused on lead generation and ROI. Manage and grow our social media presence across multiple platforms. Create, monitor, and optimize pay-per-click (PPC) campaigns. Support and analyze call center marketing initiatives and lead data as well as scripting assistance. Track, report, and improve marketing performance through KPIs and analytics. Coordinate and manage marketing efforts across: Social Media Television Advertising Telemarketing Print Advertising Digital Marketing Email Campaigns Lead Generation Programs Analyze campaign performance and make data-driven recommendations. Identify new opportunities to increase leads and improve conversion rates. Work closely with company leadership to develop and execute growth strategies. What We're Looking For Experience in marketing, advertising, communications, or a related field. Strong understanding of digital marketing and lead generation strategies. Experience with PPC platforms, social media advertising, and campaign management. Highly analytical with the ability to interpret data and identify trends. Comfortable working with numbers, reports, and performance metrics. Experience managing KPIs, conversion rates, cost per lead, and ROI analysis. Self-motivated, organized, and able to manage multiple projects simultaneously. Excellent communication and problem-solving skills. Experience in home improvement, construction, or direct-to-consumer marketing is a plus. The Ideal Candidate Is: ✔ Data-driven and analytical ✔ Competitive and results-oriented ✔ Creative but grounded in metrics ✔ Dedicated and self-motivated ✔ Comfortable making decisions based on numbers and performance data ✔ Passionate about generating leads and driving company growth Ready to turn marketing into measurable results? Apply today by submitting your resume here on Indeed. Benefits: 401(k) Dental insurance Employee assistance program Employee discount Health insurance Life insurance Paid time off Referral program Vision insurance Education: Bachelor's (Preferred) Experience: Marketing: 3 years (Preferred) Work Location: In person