Marketing Lead, Growth Marketing

VirtualVocations · Rochester, New York · Posted Apr 27
Full-Time
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About this role

A company is looking for a Marketing Lead, Growth Marketing. Key Responsibilities Manage day-to-day operations of Google product advertising programs and design high-velocity testing pipelines Oversee the health and growth of the product catalog, including eligibility rules and feed quality Collaborate with engineering and data science teams on conversion signal maintenance and measurement accuracy Required Qualifications Proven experience managing SEM and product-feed-based advertising campaigns at scale Direct experience with product feed management and merchant center operations Familiarity with SQL and basic database querying Knowledge of conversion tracking infrastructure and its impact on bidding Experience working with engineering and data science teams on technical marketing challenges

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