Marketing Coordinator

**Job Description:** **Marketing Coordinator** **Chalfont, PA** **Office-based** The Marketing Coordinator will support the Brand Team and broader Fishcare team in executing digital marketing, e-commerce content management, trade show support, and core brand operations. This role is responsible for delivering insight based, detail-oriented marketing execution that drives growth for our aquatic’s portfolio. The ideal candidate brings digital and website expertise, organizational excellence, and a proactive approach to managing content, channels, and cross-functional requests. **What are we looking for?** * Bachelor’s degree required * 1-2 years of experience in Marketing, Digital Marketing, or Shopper/Customer Marketing is a plus * Experience managing social media and/or website content is a plus * Prior CPG, pet care, or aquatics/fishkeeping experience is a plus * Strong attention to detail and organizational skills * Excellent written and verbal communication skills * Ability to manage multiple projects and deadlines across teams * Analytical mindset with the ability to interpret performance metrics * Proactive problem-solver with a desire to improve processes and deliver best‑in‑class execution **What would be your key responsibilities?** **E‑commerce & Digital Content Management** * Update and maintain product and brand content across digital ecosystems * Manage content readiness for new innovation & renovation as well as optimizing content for top portfolio items * Implement website content updates and coordinate with agencies as needed * Support CRM updates or email content coordination (as applicable) **Label / Graphics Project Support** * Initiates and manages graphics development process for label change projects * Coordinates with agency or vendor partners to execute artwork updates * Routes artwork through internal graphics approval system * Updates salsify/ecom content when necessary * Communicates label changes to sales & tech services **Trade Show Support & Marketing Closet Ownership** * Manage and fulfill swag and communication material requests for trade shows and events * Maintain, organize, and document marketing inventory in the marketing closet at the Chalfont office * Track and ship materials in partnership with sales and marketing teams * Support on‑site execution for key trade shows and customer events when applicable **Brand Measurement & Reporting** * Pull data for the monthly omnichannel brand scorecard * Recommend actions based on performance trends and brand health indicators **Influencer and Brand Partnership Support** * Identify relevant influencer / content creators to send brand outreach (samples) * Manage communication + sending of samples to influencers **What can you expect from Mars?** * Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles. * Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. * Best-in-class learning and development support from day one, including access to our in-house Mars University. * An industry competitive salary and benefits package, including company bonus. ### *Mars does not sponsor visas for this role.* ### *This position is not eligible for relocation benefits.*