Marketing & Content Specialist

Blunier Builders, Inc. is a post-frame construction company based in Washington, IL, specializing in custom buildings for residential, commercial, agricultural, and other applications. We are seeking a Marketing & Content Specialist who can take ownership of our brand, drive lead generation, and produce high-quality visual and digital content that supports our continued growth. POSITION OVERVIEW This role is ideal for a well-rounded marketer who can both think strategically and execute creatively. The right candidate will be responsible for advertising, lead generation, content creation, and brand management, while helping shape the overall direction of our marketing efforts. QUALIFICATIONS Passion for marketing, growth, and continuous improvement Experience with digital advertising and lead generation strategies Proven ability to manage and grow social media platforms for business Experience with videography, photography, and content editing Proficiency with digital marketing tools and platforms Excellent written and verbal communication skills Strong organizational and multitasking abilities Creative thinker with the ability to develop and execute new ideas Ability to analyze performance data and adjust strategy accordingly Valid driver’s license required Must pass a pre-employment drug and alcohol screening KEY RESPONSIBILITIES Lead Generation & Advertising Plan, execute, and optimize targeted advertising campaigns to generate qualified leads Manage paid digital campaigns (social, search, etc.) with a focus on ROI Track, analyze, and report on campaign performance Content Creation (Photo/Video/Digital) Plan, shoot, and edit video and photo content for marketing use Create engaging content for social media, website, and digital campaigns Direct on-site shoots and coordinate production logistics Social Media Management Own and manage company social media channels Develop posting strategies that drive engagement and convert to leads Monitor performance and adjust content strategy accordingly Branding & Marketing Strategy Maintain and enhance the company’s brand image and voice Collaborate with leadership to develop and execute marketing strategy Ensure consistent messaging across all platforms and materials Collaboration & Execution Work cross-functionally with sales and leadership teams Support marketing events such as trade shows and open houses Stay current on marketing trends and recommend new strategies VIDEOGRAPHY RESPONSIBILITIES Plan and execute video shoots, including scripting and storyboarding Capture and edit high-quality video content Direct talent and manage on-site production Maintain and organize all video equipment and files PHOTOGRAPHY RESPONSIBILITIES Plan and coordinate photoshoots Capture and edit professional-quality images Organize and archive photo assets for easy access Manage equipment and coordinate with external photographers when needed Edit photo and video content for use across social media posts and digital campaigns BENEFITS Competitive salary Full medical, dental, vision, and life insurance 401(k) with generous company match Paid vacation and holidays Cell phone allowance Company clothing allowance