Manager, Digital Marketing Analytics

Unlock the Power of Data and Drive Healthcare Marketing Success --------------------------------------------------------------- Do you have a passion for turning data into actionable insights that deliver real-world results? CMI Media Group, a leading healthcare marketing agency, is looking for a strategic, results-oriented **Manager, Digital Marketing Analytics** to lead our analytics team and deliver data-driven solutions that optimize campaign performance and elevate client success. ### What You’ll Do * **Lead Measurement Strategy:** Oversee the development and execution of measurement and analysis plans for online and offline marketing campaigns. * **Deliver Actionable Insights:** Ensure accurate tracking, insightful reporting, and impactful optimization recommendations. * **Lead and Mentor Analysts:** Guide a talented team while fostering analytical excellence, collaboration, and continuous learning. * **Partner with Clients:** Work closely with clients and planning teams to provide clear, strategic, data-driven recommendations that improve campaign performance. * **Drive Operational Excellence:** Streamline processes, establish best practices, and promote data integrity, consistency, and reporting efficiency. * **Solve Complex Problems:** Identify and resolve data discrepancies, troubleshoot reporting challenges, and collaborate with internal and external partners to ensure seamless campaign measurement. ### What You’ll Bring * **3–5 years** of experience in online marketing, web analytics, research, or a related field. * A proven ability to translate complex data into clear, actionable insights. * **1–5 years** of experience leading, managing, or mentoring teams. * Exceptional communication and interpersonal skills, with the ability to build strong client relationships. * Strong organizational and project management skills, including the ability to manage multiple priorities and meet tight deadlines. * Experience in the pharmaceutical or healthcare industry is a plus, but not required. ### Why CMI Media Group? At CMI Media Group, we don’t just analyze data—we use it to help improve healthcare outcomes for patients around the world. * **Purpose-Driven Work:** Make a meaningful impact through effective healthcare marketing campaigns. * **Collaborative Environment:** Work alongside passionate, talented experts who are leaders in their fields. * **Growth Opportunities:** Access professional development and continuous learning opportunities. * **Supportive Culture:** Enjoy a culture that values work-life balance and employee well-being. * **Comprehensive Benefits:** Receive a competitive benefits package through WPP. ### All for Good CMI Media Group was built on inclusion and diversity. Challenging the norm is part of who we are and what drives us as a health leader, indispensable partner, and home for our employees. We are a community of hearts and minds committed to making a difference, celebrating what makes us unique, and giving voice to our people and partners. We believe in more than “all.” We believe in **“all for good.”** ### Apply Today Ready to shape the future of healthcare data and help improve patient lives? Apply today to join CMI Media Group. **Base salary:** $70,000–$140,000 at the time of posting. Individual compensation may vary based on job-related factors, including business needs, experience, level of responsibility, and qualifications.