Head of Marketing Management Remote (m/f/d)

The Beauty Institute · Philadelphia, Pennsylvania · Posted Apr 11
Full-Time
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About this role

We are a multi-campus cosmetology school in the Philadelphia metropolitan area. We are looking for a Digital Marketing Manager (remote position). You’ll be responsible for lead generation and branding. Oversee lead generation across social media, company websites, and other advertisement platforms Monitor performance metrics across SEO, paid advertising (Facebook Ads, Google Ads), Social Media, and CRM Meet goals for leads, with weekly reporting on performance metrics Help identify, select and manage marketing agencies/vendors to ensure implementation and performance Monitor reviews/comments on Google, Facebook, Instagram, and other social media platforms Generate ideas for marketing campaigns Manage our CRM (Velocify) Manage budgets for marketing campaigns Help Build and Maintain Websites as needed Assist with various projects Minimum 2 years of relevant digital marketing experience Strong computer, reporting, and communication skills

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