Head of Marketing and Advertising

The Marketing Manager will be responsible for building and maintaining a strong and consistent brand through a wide range of online and offline marketing channels. The ideal candidate will build, track, and analyze the performance of advertising and email campaigns, manage the marketing and ensure that all marketing is in line with the brand identity. Evaluate current marketing deficiencies Provide analytical and technological support and consultation to key stakeholders (i.e. management, sales, recruiting)Develop, write, and organize marketing campaigns, strategy and road-map development with sales and recruitingDevelop email campaign benchmarks and performance reportingBuild brand awareness and strengthen existing marketing strategies, to include social media marketing campaigns, as well as targeted marketing campaignsOversee and direct the rollouts of marketing initiative.Develop, write and manage company specific information to facilitate accurate and appropriate RFPIO content development Project and content management skills Creative thinking and problem solvingAbility to develop and execute social media campaigns, as well as accounts-based marketing campaignsResponsible for revenue contribution and performing to KPIs of marketing campaigns/success This is a full-time position. Days and hours of work are Monday through Friday from 8:00 a.m. Evening and weekend work may be required as job duties demand. Travel: No travel is expected for this position. Marketing degree, or equivalent work experience, required Must have experience developing and executing accounts-based marketing campaignsGDH provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state, and local laws.