Growth Data Engineer
OpenArt AI · San Carlos, California ·
Posted 1 weeks ago
Full-Time
About this role
***🧑🏼 💻 Growth Data Engineer***
***🎨 About OpenArt***
*OpenArt is an AI Storytelling and Visual Creation Platform used by millions worldwide. We’re building the next generation of creative tools powered by cutting-edge AI, enabling anyone to create videos, visuals, characters, and stories with unprecedented speed and imagination. We believe the future of creativity isAI-native, and we’re shaping that future.*
***🚀 Why Join OpenArt***
* *Own the measurement and attribution layer of a fast-scaling AI company.*
* *Direct impact on growth — your work drives acquisition efficiency and revenue.*
* *Work across product, marketing, and data — highly cross-functional role.*
* *Build from 0 → 1 — define how we track, attribute, and optimize growth.*
* *High ownership, low process, fast iteration environment.*
* *7–10X revenue growth over the past 2 years — now scaling growth infrastructure.*
***🎯 About the Role***
*We’re looking for a Growth Data Engineer to build and own OpenArt’s marketing data and attribution systems, ensuring that all acquisition and lifecycle efforts are accurately measured and optimized.*
*This role sits at the intersection of data engineering, marketing tech, and analytics — focused on making sure that data flows reliably between product, warehouse, CRM, and ad platforms.*
*You will be responsible for ensuring that every marketing dollar is measurable, attributable, and optimizable — from first touch to revenue.*
***🛠 What You’ll Do***
* *Build and maintain marketing attribution systems (UTM tracking, userjourney, conversion mapping)*
* *Implement and manage 1st-party data pass back to ad platforms (e.g.,conversions, revenue, LTV signals)*
* *Configure and maintain tracking infrastructure:*
+ *GTM (client + server-side)*
+ *Google Ads (Enhanced Conversions)*
+ *Meta Pixel + Conversions API*
+ *LinkedIn, TikTok, and other ad platforms*
* *Set up and maintain conversion events and schemas across platforms*
* *Ensure consistent event definitions and naming across product, CRM, and ad platforms*
* *Build and manage audience sync pipelines*
* *Integrate CRM and warehouse data into ad platforms for optimization (offline conversions, lead stages, revenue)*
* *Operationalize new marketing experiments (UTMs, tracking parameters, campaign setup)*
* *Debug and resolve tracking and attribution discrepancies across systems(e.g., Ads vs CRM vs warehouse)*
* *Build and validate marketing and pipeline dashboards, ensuring data accuracy and consistency*
* *Implement privacy-safe tracking practices (Consent Mode, CMP integrations)*
* *Partner closely with growth, product, and data teams to ensure measurementsupports decision-making*
***🧑 💻 What We’re Looking For***
***Core Requirements***
* *3–5 years of experience in growth data, marketing data engineering, oranalytics engineering*
* *Strong hands-on experience with:*
+ *GTM, pixels, conversion APIs*
+ *Ad platforms (Google Ads, Meta, etc.)*
* *Experience implementing conversion tracking and attribution systems*
* *Experience sending offline conversions / LTV signals back to ad platforms*
* *Familiarity with data pipelines and warehouse concepts (BigQuery, SQL,ETL/ELT)*
* *Strong SQL skills; comfortable working with data directly*
* *Strong debugging skills — able to systematically investigate and resolve datadiscrepancies*
* *Comfortable working cross-functionally with marketing, product, and datateams*
* *High ownership, fast execution, and strong attention to detail*
***Nice to Have***
* *Experience supporting performance marketing teams*
* *Familiarity with:*
+ *Attribution models (last-click, MTA, probabilistic vs deterministic)*
+ *Privacy frameworks (SKAN, ATT, Privacy Sandbox)*
* *Experience with mobile attribution tools (AppsFlyer, Adjust, Branch)*
* *Experience with experimentation and A/B testing frameworks*
* *Experience in consumer product, marketplaces, or e-commerce*
* *Basic Python or scripting for automation*
***⚙ Tech Stack You’ll Work With***
* *GTM, Google Ads, Meta Ads, TikTok Ads, BigQuery, Metabase, Amplitude, Stripe,SQL, GCP*
***💰 Compensation***
* *Competitive base salary and bonus program*
* *Equity — meaningful ownership in what you build*
* *High autonomy, high growth environment*
***🌍 Work Setup***
* *Bay Area required (hybrid allowed)*
* *Visa sponsorship available*
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