Freelance Paid Media Specialist

A company is looking for a Freelance Paid Media (Paid Search & Paid Social Expert). Key Responsibilities Execute and optimize paid media campaigns across search and social channels for North American markets Conduct A / B testing for ad creatives, landing pages, and targeting strategies to improve performance Monitor and report on campaign performance, providing actionable insights for budget and targeting optimization Required Qualifications Proven experience managing paid campaigns across Google Ads and Meta Ads Strong background in running paid media campaigns for e-commerce businesses Ability to track, analyze, and optimize based on key metrics such as CPA and CTR Goal-oriented with a focus on achieving performance targets and maximizing ROI Located in the Pacific Time Zone for team collaboration