Executive Social Content Creator

Executive Social Content Creator ================================ Job Summary ----------- The Executive Social Media Manager will be responsible for building, managing, and scaling the social presence of a high-profile executive across both personal and professional platforms. This role goes far beyond content creation. It is a hybrid of strategist, creator, editor, operator, and on-the-ground content producer. Owning the end-to-end execution of the executive’s social presence from idea to publish. You will shape how the executive shows up in the world; capturing real moments, translating them into compelling content, and ensuring a consistent, high-quality presence across platforms including LinkedIn, Instagram, X, TikTok, and other emerging channels. This role requires close partnership with the executive, including real-time content capture, travel when needed, and the ability to operate in fast-moving, high-visibility environments. The ideal candidate understands how to balance authenticity with performance. Creating content that feels human, timely, and culturally relevant, while also driving engagement, reach, and influence. Duties / Responsibilities ------------------------- ### Executive Social Strategy & Presence * Own the overall social strategy for Linda’s brand * Define content pillars, voice, and positioning aligned with business priorities and thought leadership goals * Identify opportunities to insert Linda into relevant cultural, industry, and real-time conversations * Ensure consistency and quality across all platforms ### Content Capture (Including Travel & Real-Time Moments) * Capture content in real-time during meetings, events, travel, and day-to-day moments * Travel as needed to document key moments, speaking engagements, and behind-the-scenes content * Proactively identify and capture authentic, unscripted content opportunities * Operate with discretion, professionalism, and strong situational awareness in executive environments ### Content Creation & Editing * Concept, script, film, and edit high-quality social content across formats (short-form video, carousels, static, text-based posts) * Turn raw footage and real-world moments into polished, platform-native content * Develop content that balances storytelling, education, and personality * Ensure all content aligns with brand, compliance, and messaging standards ### Publishing & Platform Management * Manage posting across all platforms, including timing, formatting, tagging, and optimization * Write captions in Linda’s voice * Monitor comments, engagement, and conversations, identifying opportunities for response or amplification * Maintain a consistent cadence of high-quality output ### Performance & Optimization * Analyze content performance across platforms (engagement, reach, growth, etc.) * Identify patterns and insights to continuously improve content strategy * Test new formats, tones, and content types to expand reach and relevance * Balance data-driven optimization with creative instinct ### Cross-Functional Collaboration * Partner with Marketing, PR, Communications, and Leadership to align messaging and priorities * Coordinate with internal teams to ensure accuracy, compliance, and strategic alignment * Act as a trusted partner and extension of Linda’s voice and presence Required Skills / Abilities --------------------------- * Strong understanding of social platforms (LinkedIn, Instagram, X, TikTok) and what performs on each * Proven experience managing or supporting a personal brand, executive presence, or creator account * Exceptional storytelling ability with a strong sense of voice, tone, and timing * High proficiency in video editing tools (CapCut, Adobe Premiere, etc.) and design tools (Canva, Figma, etc.) * Ability to operate in real-time, fast-paced environments with minimal direction * High level of professionalism, discretion, and emotional intelligence * Strong organizational skills with the ability to manage multiple priorities and deadlines * Data-aware mindset with the ability to interpret performance and optimize content * Comfortable traveling and working flexible hours as needed Education and Experience ------------------------ * Bachelor’s degree in Marketing, Communications, Media, or related field preferred * 5-7+ years of experience in social content creation, personal branding, or digital media * Experience working with executives, founders, or public-facing leaders is highly preferred * Experience in healthcare, wellness, or regulated industries is a plus * Portfolio required demonstrating content creation, storytelling, and platform fluency **Benefits** * Health Care Plan (Medical, Dental & Vision) * Retirement Plan (401k with Company Match) * Life Insurance (Basic, Voluntary & AD&D) * Paid Time Off * Short Term & Long Term Disability * Training & Development * Catered breakfast and lunch daily, snacks * Wellness Resources