Email Marketing Coordinator

Title: Email Marketing Coordinator Location: Miami, FL (Onsite – 4 days/week) MOI: Video Duration: 6–8 Months Contract-to-Hire Work Authorization: USC/GC Only About the Role We are seeking an Email Marketing Coordinator to support the execution and optimization of email campaigns focused on enhancing guest engagement and driving pre-travel bookings. This role is ideal for someone with hands-on experience in email marketing platforms and a strong understanding of campaign deployment. Key Responsibilities Create and execute email marketing campaigns end-to-endSupport the development and deployment of booked-guest email campaignsDrive engagement and conversions through personalization strategiesConsolidate campaign inputs to ensure clear and consistent messagingTroubleshoot technical issues related to:HTML templatesAudience segmentationEmail opt-outs and delivery issuesCollaborate with Business Intelligence and creative teams on A/B testingManage and coordinate creative assets with internal or external teams Required Skills & Experience Minimum 1+ year of experience in email campaign executionHands-on experience with one or more platforms:Salesforce Marketing Cloud (AmpScript preferred)Cheetah DigitalAcoustic (or similar ESPs)Basic understanding of HTML/CSS for email developmentFamiliarity with email personalization and segmentation strategiesExperience troubleshooting email deployment issues Preferred Qualifications Working knowledge of Adobe Creative Suite (Photoshop, Illustrator)Experience collaborating with creative agencies or internal design teamsBackground in cruise, hospitality, travel, theme parks, or resorts industry Additional Notes This is a hybrid role requiring onsite presence in Miami, FL (4 days/week)Strong communication and coordination skills are essential