Ecommerce Paid Media Specialist

VirtualVocations · Cranston, Rhode Island · Posted May 9
Full-Time
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About this role

A company is looking for a Marketing Media Specialist II to develop and optimize digital advertising strategies for manufacturers on Amazon and other marketplaces. Key Responsibilities Develop and execute digital media plans and advertising strategies in collaboration with account teams Conduct ongoing analysis and optimization of campaigns to maximize performance and achieve client goals Provide reporting and insights on campaign performance, collaborating with stakeholders to inform future strategies Required Qualifications 2 - 5 years of marketing experience, with a focus on Amazon Advertising and other retail media channels Post-secondary education or equivalent experience Proficiency in Excel at an intermediate level for data analysis Experience with digital marketing, search engine marketing, and programmatic media buying Familiarity with Amazon tools and advertising solutions is preferred

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