eCommerce Marketing Coordinator

Maxwood Furniture · Charleston, South Carolina · Posted Apr 8
Full-Time
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About this role

Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands such as Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We’re passionate about creating an inspiring and engaging shopping experience for our customers, bringing their home decor dreams to life with stunning, on-trend pieces. We are seeking a new member to add to our Marketing Team. Are you ready to be a part of something amazing? Role Overview Join the Maxwood Furniture team as an eCommerce Marketing Coordinator and support some of the fastest-growing brands in home furnishings, including Max & Lily and Plank + Beam. We’re looking for a detail-oriented and motivated marketing professional who is excited to support a wide range of eCommerce initiatives across digital channels, marketplaces, and on-site experiences. In this role, you’ll work cross-functionally with Brand Managers and the broader marketing team to help execute campaigns, maintain product and site content, support merchandising efforts, and assist with performance reporting. This is a great opportunity for someone with a strong foundation in eCommerce or digital marketing who is looking to grow their experience in a collaborative, fast-paced environment. Responsibilities • Support the setup, optimization, and maintenance of product listings and site content across DTC and marketplace channels • Assist with execution of the marketing calendar, including seasonal campaigns, promotions, and product launches • Coordinate with designers, developers, and content teams to help bring campaigns and creative concepts to life • Manage and respond to customer reviews across platforms such as Yotpo and ShopApp • Tag and organize user-generated content within Yotpo to support content discovery and social proof • Maintain and update shop pages across platforms including ShopApp, TikTok Shop, and Meta Shop • Help develop brand overviews and foundational content to support email marketing campaigns • Assist with go-live processes for new product launches, including email announcements and platform updates • Support brainstorming for ad concepts and creative ideas for channels such as AppLovin and Pinterest • Collaborate with the design team on image selection and visual direction • Create and manage seasonal or campaign-driven website themes and landing pages • Oversee enhanced content updates to ensure product pages meet quality standards • Manage SearchSpring inline banners and filtering configurations to support product discovery • Utilize Fairing surveys and competitor insight tools to help identify trends and opportunities • Monitor inventory, pricing, and product data accuracy across platforms • Pull basic performance reports to help inform team priorities • Provide support for customer service, fulfillment, and order management as needed • Jump into special projects and provide cross-functional support wherever needed Requirements • 2–5 years of experience in eCommerce, digital marketing, merchandising, or a related field • Demonstrated business initiative and a proactive mindset • Experience supporting eCommerce site management and/or marketplace operations • Experience with product management, digital merchandising, or online retail operations • Familiarity with digital marketing channels such as email, SMS, affiliate marketing, or digital advertising • Strong written and verbal communication skills • Advanced computer skills required, especially Excel • Excellent organizational skills with strong attention to detail • Ability to manage multiple priorities in a fast-paced environment Preferred Qualifications • Shopify or Shopify+ experience strongly preferred • Experience with Yotpo, SearchSpring, Fairing, or similar eCommerce tools • Exposure to TikTok Shop, Meta Shop, or ShopApp • Understanding of eCommerce fulfillment, operations, and inventory management • Experience in eCommerce and/or retail customer service Benefits • 401(k) matching • Dental insurance • Employee assistance program • Employee discount • Flexible schedule • Flexible spending account • Health insurance • Life insurance • Vision insurance • Paid time off • Professional development assistance Work Location Daniel Island, SC

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