Director of Narratives & Brand Storytelling

LAKE is seeking a Director of Narratives to define and share our story, shaping the language of an evolving aspirational lifestyle brand. You’ll partner with the Chief Creative Officer to connect campaigns, products, and experiences into one cohesive voice, from campaigns to retail and digital touchpoints.You’ll blend strategic thinking with exceptional writing, crafting narrative frameworks and headlines that translate design and craftsmanship into emotional connections across channels and#J-18808-Ljbffr