Digital Marketing Strategist

Digital Marketing Strategist A fast-growing innovation team within a large consumer organization is seeking a Digital Strategist to support the launch and growth of new venture concepts. This role operates in a fast-paced, test-and-learn environment, executing digital campaigns, supporting e-commerce initiatives, and helping teams rapidly experiment with new go-to-market ideas. This is a hands-on role for someone who enjoys building, testing, and optimizing digital experiences in a startup-like environment. Opportunity Type: Contract to Permanent Schedule: Monday-Friday 8am-5pm (HYBRID) Compensation: $48.00-$54.00/hour while on contract Location: Knoxville, TN Key Responsibilities Launch and manage paid social campaigns across platforms including Meta Platforms, TikTok, and PinterestSupport DTC initiatives using ShopifyExecute email marketing campaigns using MailchimpBuild and connect digital workflows across marketing and e-commerce platformsSupport website updates, UX improvements, and digital optimizationHelp run rapid digital experiments and campaign testingAnalyze campaign performance and optimize based on consumer data Qualifications Experience managing paid social campaignsHands-on experience with Shopify and MailchimpExperience with digital experimentation, campaign analytics, and optimizationAbility to work in a fast-moving, entrepreneurial environmentStrong collaboration and problem-solving skills Category Code: JN009