Digital Marketing Specialist

Roylo Partners is seeking a Digital Marketing Specialist to support its Bakersfield office. The role focuses on planning and executing digital campaigns, creating and coordinating content, managing social media and email initiatives, monitoring performance, and supporting brand growth and customer engagement. Responsibilities Support the planning and execution of digital marketing campaigns across social media, email, online, and promotional channelsCreate, coordinate, and update digital content to maintain consistent brand messagingAssist with social media management, including scheduling content and supporting audience engagementConduct market, competitor, and audience research to identify trends and new digital opportunitiesMonitor campaign activity and review performance data to identify areas for improvementSupport email marketing initiatives, promotional campaigns, and customer communicationsAssist with website content updates and digital promotional materialsCollaborate with the marketing team on campaigns, events, promotions, and brand initiativesMaintain organised marketing calendars, campaign schedules, and project timelinesStay informed on current digital marketing trends, platforms, and best practices Skills Previous experience in digital marketing, marketing, communications, social media, or a related fieldStrong written and verbal communication skillsCreative mindset with an interest in digital trends and contentStrong organisational skills and attention to detailComfortable managing multiple projects and prioritiesAbility to work independently while contributing to a collaborative office environmentComfortable using standard office, social media, and digital marketing toolsWe're looking for someone who is creative, organised, proactive, and genuinely interested in digital marketingYou should enjoy developing ideas, working on different projects, and finding new ways to connect with customers and support brand growth Company Overview We’re passionate about helping businesses grow through innovative, results-driven consulting strategies. It was founded in undefined, and is headquartered in London, England, GB, with a workforce of 11-50 employees. Its website is https://www.roylopartnersltd.co.uk/.