Creative Strategist

Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, [Inkitt](https://apps.apple.com/us/app/inkitt-books-novels-stories/id1033598731) discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its [Galatea](https://apps.apple.com/us/app/galatea-novels-audiobooks/id1380362212) app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into [CandyJar TV](https://apps.apple.com/us/app/candyjartv/id6466786430) is only the beginning of our journey to becoming the next-gen entertainment powerhouse. ### What You’ll Do: * Read books and watch series to extract key USPs and pivotal story elements; synthesize them into punchy hooks and creative briefs that drive paid performance. * Write compelling ad copy and hooks, distilling a full story into a two sentence liner that stops the scroll. * Own the creative production lifecycle: conceive angles, brief designers, manage tickets end to end, and iterate based on UA feedback and performance data. * Partner closely with the UA team to align creative with funnel signals, understanding what's working, what isn't, and why, then translating that into new angles and formats to test. * Stay deeply plugged into BookTok, Bookstagram, and Reddit to identify trending formats, seasonal tropes, and emerging story hooks before they peak. * Experiment with AI video tools and image editing to build and iterate on assets independently when needed. * Develop and manage a pipeline of creatives aligned to key marketing beats and evergreen initiatives. * Manage external production partners for more intricate creative needs. ### What You'll Bring: * 3+ years of experience in creative strategy, content marketing, or a related role, ideally within a fast moving startup environment. * Exceptional copywriting skills. You can write a hook that makes someone stop mid scroll and a two sentence synopsis that sells a 400 page book. * A genuine love of romance: books, TV, movies. You're the person who actually wants to read this content all day. * Active presence on BookTok, Bookstagram, or romance reading communities. You know what's trending, what tropes are having a moment, and what's coming next. * Strong analytical instincts: comfortable in Google Sheets/Excel, fluent in performance metrics, and able to connect creative decisions to business outcomes. * Experience working alongside a paid/UA team with a solid understanding of full funnel marketing. * Proficiency with creative tools: CapCut, Premiere Pro, image editing, and AI video tools. * A bias toward action. You move fast, learn fast, and don't wait for a perfect brief to get started. ### Who We Are Looking For: * Autonomous * Bring solutions instead of problems * Data driven * Quick to action * A high functioning workaholic * Looking for exponential career growth * Have lots of fun building a generational AI x Entertainment company ### What We’ll Offer: * 401k plan, designed to help you save for the future * Health benefits tailored to your needs, including medical, dental, and vision coverage * Professional coaching for everyone * Team-building events, including our annual Tulum trip * Unlimited access to our Galatea app and CandyJarTV app * Unlimited budget for self-development books * Charity donation of your choice at your one year anniversary * Free lunch in office everyday * Class Pass membership for US based employee and gym access for Berlin employees * Dog friendly offices in Berlin and San Francisco *At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.*   We look forward to hearing from you!   Check out our **[Careers Blog](https://www.inkitt.com/jobs/blog)**💼 Follow us on **[Instagram](https://www.instagram.com/weareinkitt/) & [LinkedIn!](https://www.linkedin.com/company/inkitt/mycompany/) 💻**