Campaign Marketing Specialist

VirtualVocations · Lansing, Michigan · Posted Jun 24
Full-Time
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About this role

To drive demand for Veeam's SaaS products, the remote Campaign Marketing Specialist will execute global marketing programs, manage campaign tactics across various channels, and create compelling marketing content while analyzing performance metrics to optimize strategies. Key responsibilities Project manage key elements of campaign execution by collaborating with functional marketing teams Ensure smooth execution of marketing tactics including digital media, SEO, social media, and email campaigns Analyze campaign data to inform future marketing strategies and maintain visibility of campaign content hubs Required qualifications Minimum 2 years of experience in marketing campaigns for B2B technology, consulting, or services companies Familiarity with PPC advertising channels such as Facebook and Google AdWords Experience with media channels like content syndication and webinars Ability to write and create basic marketing materials including emails and advertisements Bachelor's degree required

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