Business Development Representative, Advertising & Events | Today's Bride Magazine & Shows | Handshake

Today's Bride Magazine & Shows · Akron, Ohio · Posted Aug 21
Full-Time Part-Time
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About this role

Business Development Representative, Advertising & Events For 37 years, Today’s Bride has connected engaged couples with the best wedding professionals in Northeast Ohio through bridal shows, digital advertising, print media, email marketing, and lead generation programs. We’re looking for an ambitious and proactive sales professional who enjoys connecting with people, opening doors, and creating new opportunities. This is an exciting opportunity for someone who enjoys meeting new people, starting conversations, and helping local businesses grow. Position Overview In this role, you’ll be responsible for identifying, developing, and closing new business for Today’s Bride. You’ll research prospective wedding professionals, reach out through phone, email, social media, networking, and referrals, and guide prospects through the full sales process, from the initial conversation through a signed agreement. You’ll learn about each business’s goals and recommend the Today’s Bride bridal shows, print, digital marketing, and lead-generation opportunities that best fit their needs. You’ll play a key role in growing our business by building strong partnerships with wedding professionals throughout Northeast Ohio. What You’ll Do: Identify and research prospective wedding businesses throughout Northeast Ohio Build and maintain a pipeline of potential advertising and event partners Prospect through phone calls, email outreach, social media, networking, and referrals Start meaningful conversations with business owners and decision-makers Learn about prospective partners’ goals, challenges, and marketing needs Recommend Today’s Bride wedding shows, print advertising, digital marketing, and lead generation opportunities based on each prospect’s needs. Present pricing, prepare proposals, respond to objections, and ask for the sale Close new business and achieve established sales and revenue goals Maintain accurate records and activity within the CRM Collaborate with sales leadership to develop outreach strategies and identify target markets Requirements: 2+ years of experience in full-cycle sales, business development, outbound sales, inside sales, advertising sales, or a similar role Demonstrated ability to prospect, cold call, qualify leads, and develop new business Confidence speaking with business owners and decision-makers by phone, email, video, and in person Ability to conduct a consultative sales conversation and recommend solutions based on a prospect’s needs Comfortable presenting pricing, responding to objections, following up, and asking for the sale Strong verbal and written communication skills Excellent organization, time-management, and follow-through Ability to manage multiple prospects and stages of the sales pipeline simultaneously Comfortable using a CRM and learning new systems Reliable transportation for local networking, meetings, and Today’s Bride events Experience in advertising, media, events, hospitality, or the wedding industry is helpful but not required. More importantly, we’re looking for someone who understands how to build relationships, create opportunities, and generate new business. What We Offer: Base salary + uncapped commission First-year earning potential: $60,000-$90,000 based on performance Medical benefits, paid time off, 401(k) participation, cell phone stipend, and professional development education opportunities Employment & Work Arrangement: This is a full-time position based in Northeast Ohio. We are open to an in-office or hybrid arrangement for the right candidate. Regular in-person attendance will be required for team meetings, client appointments, networking events, and Today’s Bride Wedding Shows. Candidates must be available during agreed-upon business hours and maintain consistent communication, activity tracking, and CRM documentation. Salary and benefits listed in this posting apply to eligible full-time employees. Part-time compensation and benefits will be based on the agreed-upon schedule.

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