Brand Strategy Creative Lead

To ensure a consistent and compelling brand presence, the remote Brand Strategy Creative Lead will craft integrated marketing communications aligned with business goals while executing high-level creative work and copywriting in a hands-on leadership role. Key responsibilities Develop and execute integrated marketing communications that resonate with consumers and align with organizational objectives Lead the creative direction and narrative integrity of projects within the in-house agency, collaborating across departments Influence and guide cross-functional teams to achieve brand alignment without formal authority Required qualifications Bachelor's degree preferred 8+ years of experience in brand strategy, creative strategy, or advertising, preferably in an in-house agency or regulated environment Proven ability to craft emotional and persuasive narratives that drive business outcomes Strong understanding of creative workflows and resource planning Demonstrated narrative and copywriting skills