Brand & Community Marketing Manager

We’re looking for a Brand & Community Marketing Manager to bring our studios to life—online, in-studio, and across our local community. This role is all about execution + creativity. You’ll own the day-to-day execution of marketing across: Social content (Reels, posts, Stories) Email marketing (design + scheduling) In-studio moments, events, and activations You’ll work closely with leadership who sets the strategy—while you make it all happen beautifully, consistently, and on-brand. If you love content, have a great eye for design, and get excited about building community, this role is for you. What You’ll Do Social Media & Content Creation Plan and execute our monthly social media calendar Create Reels, posts, and Stories that showcase movement, energy, and community Film content in-studio across all 3 locations Edit video content and design assets (Canva + other tools as needed) Write captions aligned with brand voice and campaign goals Email Marketing Design emails in Canva aligned with brand guidelines Build and schedule campaigns in Attentive Execute promotional, educational, and community-driven emails Ensure alignment between email, social, and in-studio messaging Community Events & Partnerships Plan and execute in-studio experiences including: Twice-yearly studio challenges Themed classes, private classes, pop-ups, and co-branded events Client “surprise & delight” moments Support the execution of external events and community activations—helping to expand brand awareness in the Austin community Coordinate partnerships with other studios and local fitness brands to foster community and connection between teams Organization & Execution Manage the social, email, and marketing/events calendar Coordinate shoots with trainers and team members Ensure deadlines are met and execution is consistent Maintain strong attention to detail across all deliverables Performance Tracking (High-Level) Monitor basic performance across social and email channels Track key metrics (engagement, growth, campaign performance) Share insights and observations with leadership Make adjustments to improve performance over time What We’re Looking For — Required Qualifications Social Media & Content Creation Experience managing social media accounts (Instagram required; TikTok a plus) Strong content creation skills, especially video/Reels Ability to film, edit, and produce content independently Strong understanding of what makes content engaging Email Marketing Experience designing and executing marketing emails in a CRM platform (Attentive, Mailchimp, etc.) Ability to translate campaign direction into clear, effective email content Design & Tools Proficiency in Canva (design + basic video editing) Strong visual eye for clean, modern, on-brand assets Community, Events & Marketing Execution Experience supporting or executing events, activations, or campaigns Organization & Ownership Highly organized with strong attention to detail Strong time management skills and ability to meet deadlines Proactive and able to manage multiple projects at once Takes ownership of work and follows through consistently Communication & Collaboration Strong written communication (captions + email copy) Comfortable working with and directing team members (trainers, staff) Clear, proactive communicator Preferred Qualifications Experience in fitness, wellness, or boutique studio environments Familiarity with Lagree, Pilates, or similar modalities Experience with email/SMS platforms such as Attentive Experience supporting partnerships or local brand collaborations Basic understanding of marketing performance metrics and KPIs What Success Looks Like Content is consistent, engaging, and on-brand Emails are clear, well-designed, and aligned with campaigns Campaigns and promotions are executed smoothly across all channels The studio feels fun, welcoming, and community-driven Marketing efforts are organized, timely, and reliable Why This Role is Special You’ll have real creative ownership—not just execution You’ll help shape how a well-loved Austin brand shows up every day You’ll work closely with a small, collaborative team You’ll see your work come to life immediately—in studio and online Compensation & Benefits Competitive salary, based on experience Bonus eligibility based on individual and company performance Complimentary studio membership PTO Monthly cell phone, health insurance, and gas stipend Hybrid work environment with a partially flexible schedule Opportunity to grow with a leading boutique fitness brand in Austin To Apply Please visit purepilatesaustin.com/were-hiring to fill out our application. Pay: Up to $68,000.00 per year Benefits: Flexible schedule Gym membership Paid time off Ability to Commute: Austin, TX 78705 (Required) Work Location: Hybrid remote in Austin, TX 78705