Associate Director of Content Marketing

To drive revenue and enhance customer engagement, the full-time Associate Director of Content Marketing will manage B2B and B2C content marketing programs, oversee a Content Marketing Analyst, and develop comprehensive content strategies across various digital channels in a remote work environment. Key responsibilities Create and execute B2B and B2C content and distribution strategies across multiple channels Provide editorial oversight for promotional content to ensure quality and consistency Utilize data-driven approaches to recommend strategies that drive growth and engagement Required qualifications Bachelor's degree in communications, journalism, or a related field 5+ years of experience in content marketing or digital marketing Proven experience in developing and executing successful content marketing strategies Familiarity with content analytics tools and performance tracking metrics Experience leading freelance writers and managing content creation processes