The Senior Associate Brand Manager will lead strategic growth initiatives and brand analysis for the Blue Bunny product line at Wells Enterprises. This role involves managing cross-functional teams, developing brand strategy, and utilizing syndicated data to drive innovation and consumer communication efforts.
The Brand Manager will lead the strategic growth and marketing activation for a portfolio of refreshment and candy-licensed frozen brands. This role involves managing integrated agency teams to execute campaigns across digital, social, and traditional channels while overseeing brand positioning and consumer research.
The Associate Brand Manager will oversee the day-to-day operations and marketing strategy for the Halo Top brand. This role involves managing product launches, social media plans, and cross-functional collaborations to drive brand growth and consumer engagement.