The Brand Marketing Associate will lead go-to-market strategies and product positioning for new launches at Owala. This role involves collaborating with cross-functional teams to translate consumer insights into product requirements and ensuring brand consistency across all retail and digital channels.
The International Marketing Specialist will lead product launches and integrated marketing campaigns for the Canadian market. The role involves collaborating with cross-functional teams to drive brand awareness, analyze market performance, and execute regional go-to-market strategies.
The International Marketing Specialist will lead go-to-market strategies and integrated marketing campaigns for a house of consumer brands in the ANZ region. The position involves collaborating with cross-functional teams to manage brand positioning, product launches, and performance analysis to drive regional growth.
The Copywriter will develop and maintain the brand voice for Trove Brands across various marketing communications and product launches. This role involves collaborating with creative teams to craft compelling storytelling and messaging for multiple consumer brands.
Trove Brands is seeking a strategic Sr. Digital Marketing Manager to lead the continued growth of Owala’s direct-to-consumer business. You will own the digital roadmap across paid media, SEO, email/SMS, website performance and CRO, driving measurable revenue and long-term growth.You will mentor a growing digital marketing team, manage budgets, and present insights to senior leadership. This in-office role offers dynamic collaboration and high-impact opportunities at our Lehi HQ.#J-18808-Ljbffr
When you step up to a career at Trove, you step up to cutting-edge excellence. Trove Brands is seeking a strategic and performance-driven Sr. Digital Marketing Manager to lead the continued growth of the Owala direct-to-consumer (DTC) business. This role will oversee digital acquisition, retention, and website performance strategies — ensuring all initiatives drive measurable revenue impact and scalable long-term growth. Own and lead the overall digital marketing strategy for Owala’s DTC business, with clear accountability for revenue growth and channel performance.Develop and manage forecasts, digital budget allocation, and performance targets across acquisition and retention channels.Identify scalable growth opportunities and drive innovation across the digital ecosystem.Manage, oversee, and guide a team responsible for:Website Growth & Performance ManagementPaid Media Strategy & ExecutionConversion Rate Optimization (CRO)Email / SMS / Lifecycle MarketingSEO / GEO Strategy & Organic PerformanceEnsure full-funnel alignment across channels to optimize acquisition efficiency, retention, and lifetime value.Lead ongoing experimentation and testing strategies to improve conversion, creative performance, and customer engagement.Monitor attribution models and performance dashboards to continuously refine strategic decisions.Directly manage and mentor a team of 4+ digital marketing professionals, fostering growth, accountability, and performance excellence.Own and manage digital marketing budgets, ensuring efficient allocation and measurable ROI.Establish clear KPIs, reporting cadence, and performance standards across all channels.Partner with creative, brand, retail, and e-commerce teams to ensure digital strategies align with overall business objectives.Present performance insights, forecasts, and strategic recommendations to senior leadership.Elevate digital marketing from tactical execution to scalable, long-term strategy. This is a fully in-office position at our HQ in Lehi, Utah.